Chapel Hill Architect Selects Blueplate PR as Agency of Record

CHAPEL HILL, N.C. - July 25, 2014 - PRLog -- Architect Arielle Condoret Schechter, AIA, of Chapel Hill, has selected Blueplate PR of Raleigh as her firm’s public relations agency of record.

A boutique agency specializing in architecture and architecture-related businesses, Blueplate PR will work with Schechter to increase her firm’s public and professional visibility.

“Arielle Schechter is an extremely talented Modernist architect with a portfolio full of exciting, energy-efficient projects, especially houses,” said Blueplate PR owner Kim Weiss, “She’s also accomplished in interior design, landscaping, lighting, and custom furniture design. But she’s been flying under the radar. It’s time for the public and her peers to pay attention to the exceptional work she’s creating.”

This past spring, the annual Green Home Tour sponsored by the Home Builders Association of Durham, Orange and Chatham Counties, featured three of Schechter’s projects, including a house still under construction in Chatham County that, among other accolades, has already eceived a National Green Building Standard "Emerald" rating, the highest NGBS rating possible.

Weiss’s first effort on the architect’s behalf, she said, is to rewrite Schechter’s website text “to more accurately reflect Arielle’s personality while it showcases her work. Too many architects’ websites sound so similar. Arielle is a vibrant, unique lady. There’s no reason why her website shouldn’t express her individuality.”

For more information on Arielle Schechter, AIA, visit www.acsarchitect.com.

For more information on Blueplate PR, go to www.blueplatepr.com.

About Arielle Condoret Schechter, AIA:

Arielle Condoret Schechter, AIA, is a licensed, registered architect based in Chapel Hill, NC, who specializes Modernist, energy-efficient buildings of all types and sizes, especially houses. She admits that she is “obsessed with light,” which drives her designs more than any other single element. Her firm also offers landscape design, interior and lighting design, and custom furniture and fixtures. She attended the North Carolina School of the Arts, the Julliard School of Music, and NC State University’s College of Design. She lives with her husband, Arnie Schechter, and an assortment of foster animals in a Modern, energy-efficient house she designed. For more information: www.acsarchitect.com.

About Blueplate PR

Blueplate PR is a boutique public relations agency headquartered in downtown Raleigh, NC. Owned and operated by award-winning journalist and editor Kim Weiss, Blueplate PR specializes in architecture and architecture-related businesses and organizations, and offers full services at affordable fees. For more information visit www.blueplatepr.com.