Why Emmy's Best Has Flown Off Amazon's "Digital" Shelves

DALLAS - Aug. 19, 2014 - PRLog -- "It has truly been amazing", says Kevin Rizer, founder of Emmy's Best Premium Pet Products. The Allen, TX based creator of Emmy's Best Premium Pet Odor and Stain Eraser has barely had time to catch his breath since the product hit Amazon's digital store shelves last week.

http://www.amazon.com/Eliminator-Eliminator-Effectively-Environment-Satisfaction/dp/B00KM9X9LQ/ref=sr_1_73?ie=UTF8&qid=1408125341&sr=8-73&keywords=pet+odor+eliminator

"We've hit bestseller lists and steadily climbed in the rankings. It has been very exciting".

The company was prepared for a rush of orders when the formula hit Amazon, but they have been struggling to keep up with demand.

"Customers have been really impressed with the smell. It's the smell that sets us apart." Wade Smothermon, company VP said in explaining why the Emmy's Best product has been so popular.

"We have competitors, sure. Most of them have a product that is not particuarly pleasing in terms of smell. We like to say we're trying to help you get rid of bad smells, not introduce more of them into your home".

The product sells for around $20, and is available through the company website at http://www.emmysbest.com as well as on Amazon.