SoCal Events Gives Back, Volunteers at Riverside Food Bank

RIVERSIDE, Calif. - Nov. 13, 2014 - PRLog -- SoCal Events has always been well connected to its local community. Right from the start of the firm, its leadership has emphasized personal interaction and getting out into the community. This is evident in their dynamic promotional services. However, they are also heavily involved in volunteerism, something that Yasmin C., the firm’s president, wants to make even more central to the organization.

“We all believe in giving back,” she stated. “After all, we can only be as strong as the community that supports us. We have been working recently to make our community service activities more structured and central to what we do. Previously we were passionate but sporadic; it’s time to turn that passion into a more directed effort.”

The Riverside Food Bank is first on the docket for the SoCal Events team. This local organization helps to provide food to the needy and hungry. Yasmin, along with team members Solomon F., Kat M., Luis H., Heather T., and Eddie C. helped the food bank organize supplies by identifying expired food.

“It was a really great event,” Yasmin said. “We not only were able to do something good but we got to bond a bit outside of work as well!”

SoCal Events’ President Discusses the Importance of Service

While giving back is certainly a priority, this initiative isn’t purely altruistic. As Yasmin has identified, there are a wide variety of benefits for an organization that participates in community service. She explained that this type of work gives her team much needed perspective.

“I believe that giving back to the community helps remind us to avoid focusing only on the day-to-day tasks,” she said. “Sometimes it is difficult to see what’s going on around us because we are usually focused on things that directly affect our lives. It is important to remember that there are so many other things – huge things – happening to others that we can help improve.”

Furthermore, she believes that the community is truly the foundation of her firm. “Our local community is the source of a large portion of our talent and business. Having such a strong and supportive locality helps us attract the best. We’re just doing our part to make sure it stays that way.”

About SoCal Events

SoCal Events specializes in unique promotional initiatives that produce lasting, measurable growth in new markets. By utilizing analysis, promotional research and execution, SoCal Events’ team members design promotional campaigns and events that captivate audiences and significantly increase revenue. For more information, please visit socaleventsinc.com.