UK Premier Swimwear Company launches an Empowering Women Marketing Campaign

SOUTH DEVON, U.K. - Feb. 16, 2015 - PRLog -- Devon based Sandstorm Luxury - one of UK's premier online luxury and designer swimwear businesses has launched a ground breaking swimwear campaign for 2015 called #SoSandstorm and it is all about empowering women!

In essence the campaign is about women empowering women to be themselves and to love the skin they are in. It is Sandstorm's opinion that there is no need for the main stream fashion industry and household names to continue trying to fool consumers into believing airbrushed images of super skinny girls are reality. Sandstorm believe real women leading real lifes need to be represented in fashion.

http://www.SandstormLuxury.com believe Real women want to buy from companies who represent real women! Lili John spoken woman for Sandstorm said 'we sent out a request via social media last year and conducted a casting in search for several engaging models who we felt represented us and what we stand for. We were overwhelmed with response and so decided to work with 20 models (13 are featured in the image) who encapsulated our brand ethos. The ladies came along to a photo shoot and were all individually fitted with items which are available to purchase from our 2015 collection. We are also delighted to join forces with the Models of Diversity agency on our 2015 swimwear campaign and several of the models feature in our new images which will populate our websites’.

To find out more about the #SoSandstorm #EmpoweringWomen swimwear campaign contact Sandstorm at: enquiries@sandstormluxury.comVisit the website www.SandstormLuxury.com to meet the #SoSandstorm models.

Image Credit - Chris Leishman of http://LeishmanDesign.co.uk