Parle Products announces the winners of 14th Parle Saraswati Vandana

MUMBAI, India - March 12, 2015 - PRLog -- Kolkata, March, 2015: Parle Products, one of India’s pioneers in the biscuit and confectionary manufacturing segment, announced winners of 14^th Parle Saraswati Vandana on Tuesday, 10 March 2015. The evening was attended by students and teachers from various schools across West Bengal. Each year, Parle Products organises 'Saraswati Vandana' in the state during Saraswati Puja, inviting schools to participate in a competition.

The guests of the evening were entertained with power packed performances by Ms. Jayati Chakraborty- famous rabindra sangeet singer, Mr. Anindya Bose with shahar- Bengali singer composer lyricist, Ms. Sreenanda Shankar-famous dancer and Ms. Sayantika Banerjee- Bengali film actress and dancer.  Schools, their faculty and students were appreciated and felicitated with certificates and cash prizes. The winning school, La Maternelle High School, Kolkata won first place and a prize money of Rs. 30,000/-, the second prize went to Udaypur Haradayal Nag Adarsha Vidyalaya, Belghoria and Hindu School, Kolkata who won Rs. 15000/- each. Rani Binode Manjari Govt. Girls School , Ashalata Basu Vidyalaya , Jodhpur Park Boys School , Belur Girls'  High (H.S.) School and Saidabad Manindra Chandra Vidyapith were third place winners, the prize being Rs. 10,000/- each.

Speaking about the initiative, Mr. Bhavin Panchamia, Senior Product Manager, Parle Products said, “We  organize this event around Saraswati Puja not only because this is celebrated in most of the schools through the state, but also to connect and educate students about the culture and festivities in  innovative and creative ways. This is our 14th year and we are delighted with the response we have received and sincerely thank the schools for their participation.”

A select panel of judges visited all the participating schools and selected winners on various aspects of the Puja based on creativity and originality viz. pandal décor, idol, crowd, ambiance, discipline, devotion, decoration, craft work and the overall appeal of the Puja.

This year, Parle Products Ltd. invited over 600 schools from cities like Kolkata, Howrah, Siliguri, Durgapur, Asansol, Kharaghpur, Midnapore, Serampore, Chinsura, Chandannagar, Baruipir, Belghoria, Madhyamgram, Barrackpore, Burdwan, Bolpur, Krishnanagar, Behrampur, Malda, Ranaghat, and Raigunj. The program involved rewarding the most creative ways that schools pay tribute to Goddess Saraswati.

About Parle Products:

Parle Products has been India’s largest manufacturer of biscuits and confectionery for over 80 years. Makers of the world’s largest selling biscuit, Parle-G, and a host of other very popular brands, the Parle name symbolizes quality, nutrition and great taste. With a reach spanning even to the remotest villages of India, the company has definitely come a very long way since its inception. Many of the Parle products – biscuits or confectioneries, are market leaders in their category and have won acclaim at the Monde Selection, since 1971. With a 40% share of the total biscuit market and a 15% share of the total confectionary market in India, Parle has grown to become a multi-million dollar company.