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Follow on Google News | PressReader Brings the World's Media to the Middle East and Middle East Media to the WorldBy: PressReader PressReader, the world's only all-you-can- An unparalleled platform for news, PressReader gives more than 30 million readers all their favorite content from a growing list of 4,000 publications on any device, online or off, with just one subscription. It also offers sponsored access to some 250 million people worldwide through 15,000+ hotels, libraries, airlines, cruise ships and cafes, including Accor (Sofitel, Novotel, ibis, Pullman, Mercure), Jumeirah, Ritz-Carlton, Four Seasons Hotels and Resorts, Shangri-La Hotels, St. Regis, Trump Hotel Collection, and Emirates Airline, Etihad Airways, and Qatar Airways, to name just a few. According to a recent Deloitte study[3], the appetite for high-quality content that offers different viewpoints on current affairs is escalating in the Middle East. It's this growing thirst for journalistic excellence that PressReader is determined to quench. "PressReader is the perfect fit for this thriving market where 97 percent of the population regularly discusses news and current affairs in their daily lives," said Nikolay Malyarov, PressReader's chief content officer. "Offering readers different perspectives from trusted local and international sources is exactly what PressReader was designed to deliver. We're excited to have reached this 200-title milestone, but this is only the beginning. The Middle East is a very important region for PressReader and we're committed to growing our publishing and distribution partnerships in the region so we may bring Middle East media to the world and the world's media to the Middle East." PressReader's Middle East momentum is indicative of the Company's persistent growth in the global publishing industry. In 2003 it pioneered the all-access, one-subscription model long before Netflix popularized it for the video industry and Spotify for music. And while other ePublishing vendors have attempted to adopt the model for their limited selection of magazines, none have the sophisticated and scalable technology needed to process thousands of newspapers and magazines on a daily basis and enhance them with engaging digital features such as instant translation, on-demand narration, cross-title search, social integration and personalization. PressReader's audit-bureau- -Ends- About PressReader PressReader is an all-you-can- [1] L'Hebdo Magazine, Femme Magazine, DECO Magazine [2] Hospitality News, Taste & Flavors, Lebanon Traveler [3] www.ap.org/Content/ End
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