PCG Research Releases First Research Report

April 13, 2015 - PRLog -- Eatontown, NJ – PCG Research (http://www.pcgresearch.com), a vendor-neutral provider of in-depth product research services to the automotive community, is pleased to announce that their first research report is now available for download.

This original report, entitled, “Transforming Automotive Retail Sales Process Management,” was requested by The Next Up (http://www.thenextup.com), one of the fastest growing solution providers in the automotive industry and the first to collaborate with PCG Research. The completion of the inaugural report was formally announced at the start of the Digital Marketing Strategies Conference (http://www.digitalmarketingstrategies.org) on Sunday, April 12^th.

The Next Up started as a grassroots movement and has grown to be a trusted partner for Managed Retail Sales Process (MRSP) software in the largest and most profitable dealer groups in the United States. The company’s software has also been successfully deployed in international markets, establishing its global leadership in MRSP solutions.

As empowered consumers demand greater financial transparency, greater mobility options, and a simplified purchase process, franchise automotive dealers are being forced to transform their retail sales processes. The research report explores the benefits of an MRSP versus the traditional Open Sales Floor Process (OSFP).

“Transforming the automotive retail sales process from open to managed is the way of the future,” said Brian Pasch, CEO of PCG Research. “It was an eye-opening experience working with The Next Up and their clients, and we are thrilled to finally release our first research report.”

We encourage dealers to learn more about how an MRSP can transform dealership operations, increase sales, and create a more professional customer experience. Request the 20-page research report here: http://www.pcgresearch.com/the-next-up/

Automotive vendors who are looking for independent reviews of their product or service can request one from the PCG Research team here: http://www.pcgresearch.com/contact/.