The Honda Civic and Accord Lead Sales Among MillennialsDrivers in the 20 to 35 age bracket continue to drive sales of popular entry-level models like the Accord and Civic.
By: Bosak Honda MC Whether the 2015 Honda Accord or the Civic has been in the top place, one thing is clear: the millennial generation has claimed their brand as Honda. As if the popularity of the Civic and the Accord were not enough, the upcoming 2016 Honda HR-V is having a special Selfie Edition, the HR-V SLF, that comes with nearly a dozen built-in cameras to document life on and off the road. The Civic managed to take home the top spot among the under-35 crowd in the years from 2007 until 2013, and the Accord took that top spot during '04,'05, and '06 as well as last year. John Mendel responded to the milestone for Honda, explaining where young drivers' affection for the brand comes from: "Honda is a company with a youthful spirit, and that comes through strongly in our products and our appeal with younger buyers." Mendel then added that the “epic” new Civic set to launch in the fall of 2015, along with the HR-V and new Fit will “really strengthen our relationship with young buyers in the days ahead." That new Civic Mendel spoke of will be coming to Bosak Honda Michigan City as early as the fall of 2016, bringing the Type-R to America and potentially retaking the Civic's place as the top model among the under-35 crowd. Readers who want to learn more about the Civic and Accord and what these models are doing to lead the industry can contact the sales team at Bosak Honda Michigan City to see them firsthand with a test drive. Bosak Honda Michigan City is located at 710 US 20 in Michigan City, Indiana, and they carry the full lineup of Honda vehicles as well as a wide range of pre-owned models. Photos: https://www.prlog.org/ https://www.prlog.org/ https://www.prlog.org/ End
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