RedCouch Studio Wins Back to Back Telly Awards

SCOTTSDALE, Ariz. - Aug. 19, 2015 - PRLog -- With just over one year under their belt, the team at RedCouch Studio is proud to announce the reciept of a 2015 Telly Award for it's Broadcast Television Campaign "Old Mattress Syndrome". In partnership with Metro Productions, RedCouch Studio's goto production company, the spot was rolled out this spring.

RedCouch as Petersen refer's to it, has recieved 2 Telly Awards, a Marcom Award and a SACS Award since inception.

"We try not to put too much merit on awards, as the work we do is measured by campaign and ultimately client success," says Petersen, "but when peers in the industry notice, it motivates the team."

Petersen feels it's important to mention that his agency is small but scaleable, which helps us position ourselves just under the ominous cloud of large agency fees. Petersen cut his teeth at large agency's and was blown away by the ridiculous fees they charge just to support inflated overhead.

"We can produce the same quality work these large agency's are pumping out in volume but we can do it with a face, a name and within our clients realistic budgets."

Petersen goes on, "We're looking to change the landscape of advertising by providing small regional creative and media packages that can scale all the way to national campaigns depending on budgets."

The idea he has for RedCouch is to create creative product packages that allow small businesses to market themselves without exhuasting their entire budget on rolling fees. "The cost you see is the cost you pay, period."

He goes on to explain about managing internal budgets for clients, and discovering that project costs with agency's would often exceed agreed proposals comprimising his annual budgets toward EOY.

"We can be small if we need to be and we want to grow with our clients. When they succeed, we win too. We add value but don't just take from the bottom line." Petersen elaborates.

This new concept of scaleable virtual teams through partnerships is not new. It is however fairly new to the Marketing and Advertising industry. Some company's have been doing this for years, but this is a relatively fresh concept in creative vertical. RedCouch has been producing advertising, developing strategy, and buying media in 5 major markets over the last year with multiple partners.

Petersen adds, "We understand that if we have to shoot and buy media in Atlanta we can pull together local knowledge but also experts from Virginia, Denver and Scottsdale and get all of them involved on the project, either in person or virtually."

It seems that this flexibility is what allows RedCouch Studio to turn projects quickly and successfully for any range and size of client.

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RedCouch Studio is a full service creative advertising studio focused on Broadcast Television, and Supported Integrated Media, and Online Digital Campaigns resulting in more reach, market penetration, and brand recall, resulting in lift in inbound traffic, sales, and awareness.

See their work here:
http://www.redcouchstudio.co/our-work.html