Soundview to Host Interactive Webinar with Mark Rodgers

PHILADELPHIA - Dec. 11, 2015 - PRLog -- Soundview to Host Interactive Webinar with Mark Rodgers

Philadelphia, Pa. ― Soundview Executive Book Summaries will host an interactive webinar on December 15^th with business author Mark Rodgers, to discuss the concepts from his latest book, Persuasion Equation: The Subtle Science of Getting Your Way.

How do you get people to see things your way? Whether you're trying to secure a promotion, make a sale, or rally support for a new idea, the ability to persuade those around you is absolutely essential to success.

In this Soundview Live webinar, How You and I Can See It My Way, Mark Rodgers merges research and real-world application to reveal what really drives decisions and introduces readers to the persuasion equation - a powerful combination of factors proven to speed agreement. You will discover the surprising reasons people say "yes" and learn how to radiate an aura of expertise, win trust and leverage credibility and build a business case that appeals to both heart and mind.

Interested in this webinar? Click to register:

http://www.summary.com/track/_/How-You-And-I-Can-See-It-M...

You Will Learn:

·       The three persuasion precepts and how to set your persuasion priorities.

·       Key heuristics and biases that influence your decision making.

·       To build a convincing business case via quantitative and qualitative reasoning.

·       To build credibility and use verbal and nonverbal “power language.”

·       Why positive self-talk is key to your persuasive efforts.

About the Speaker:

Mark Rodgers is a principal partner of the Peak Performance Business Group, which helps clients dramatically improve their ability to persuade – often achieving astonishing results. An award-winning author, speaker and sought-after consultant, Mark is one of only 500 people in the world to have earned the National Speakers Association Certified Speaking Professional designation. Mark’s work has attracted clients as diverse as the Harley-Davidson Motor Company to the Executive Education Program at the University of Wisconsin and dozens of other leading organizations.

About Soundview Executive Book Summaries

Founded in 1978, Soundview Executive Book Summaries pioneered the concept of distilling the key points and ideas of full-length business books into easy-to-read 8-page text and 20-minute audio summaries, helping readers maximize their time and business intelligence. They have continued to enhance the summary content with author interviews, interactive author webinars, and video interviews with executives. Soundview’s 100,000+ subscribers worldwide include CEOs, government leaders, entrepreneurs, business consultants, academics, and students. Soundview is a part of the Philadelphia, Pa.-based Soundview, Inc. Visit http://www.summary.com/subscription/ for more information about Soundview Executive Book Summaries.