Vital Essentials Announces another First: Freeze-Dried Minnows for Dogs

GREEN BAY, Wis. - Jan. 19, 2016 - PRLog -- Vital Essentials® (VETM) announces its newest Freeze-Dried Vital Treat for dogs – Minnows.

Vital Essentials bolsters its innovative family of Vital Treats for Dogs with the arrival of Freeze-Dried Minnows.  Rave reviews and insistent requests, since their release of Freeze-Dried Minnows in their Vital Cat Treat line in 2015, inspired the company to respond with an addition to the dog line.

Lanny Viegut, owner and CEO of Vital Essentials states, “We had a pretty strong feeling that once the Vital Cat minnow treats hit the streets, the demand would follow for dogs…and it certainly did. The addition of Freeze-Dried Minnows to our family of Vital Treats for Dogs, is another example of our leadership and commitment to developing fun, innovative and healthy new products for our customers. Rest assured there’s more to come.”

Vital Essentials leads the industry in the development of new, exciting and innovative raw pet food and treats. VE is the first ever to offer whole freeze-dried minnows as a treat for dogs and cats. The one-of-a-kind treat will be available in February at independent pet specialty stores all across the country. With the addition of Freeze-Dried Minnows, the Vital Treats for Dogs line has expanded to 11 flavorful varieties.

Convenient freeze-dried RAW treats
VE™ Vital Treats are packed with vital nutrients, made with only fresh, whole single-sourced USDA animal protein to provide essentials nutrition that dogs instinctively crave. Convenient packaging makes it easy to take Vital Treats anywhere your dog wants to go.
Available in eleven savory flavors: Beef Nibs, Chicken Breast, Turkey Giblets, Beef Tripe, Rabbit Bites, Wild Alaskan Salmon, Wild Alaskan Salmon Rings, Bully Sticks, Chicken Hearts, Duck Nibs, and Minnows.

About Vital Essentials^®
Vital Essentials, maker of the ALPHA Prey-model diet, is the most tenured RAW pet food producer in the nation, providing RAW pet nutrition since 1968.  The family owned company located in Green Bay, WI, manufactures high quality RAW frozen and freeze-dried pet food, snacks and treats. Sourced, made and packaged in the USA, every Vital Essentials product stands up to the same promise – Purely RAW, Instinctively Healthy.

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P.O. Box 9227  |  Green Bay, WI   54308-9227  | 800-743-0322