Ridge Vineyards Launches New Refreshed Website (www.ridgewine.com) with Help From LION

CUPERTINO, Calif. - Jan. 25, 2016 - PRLog -- Ridge Vineyards with the assistance of interactive agency LION announces the launch of a new fully refreshed website, www.ridgewine.com.

Ridge Vineyards is a historic California winery focused on single-vineyard wines produced utilizing only traditional winemaking techniques.  Ridge is best known for its iconic Monte Bello considered by many California’s most age worthy Cabernet, and for old-vine Zinfandel.  The winery continues to be led by Paul Draper, CEO and Head Winemaker, who first joined Ridge in 1969.  Ridge markets its wines through a wholesale channel reaching all 50 US states, internationally through an importer network covering 45 countries, and directly to consumers through its consumer branch.

LION is a full service digital agency focused on strategy, user experience design, and development. With a global client base and a tight, cross-functional team, LION elevates brands and exceeds goals. Launched in 1999, LION uses research and prototyping to gain a cognitive and emotional understanding of users, gaining insight to better satisfy their needs and discover new opportunities to delight them. We’ve seen the digital landscape evolve into something truly inspiring and powerful. Their global client list includes wineries (Wente, Three Sticks, Mark West, Pine Ridge and others) as well as companies in other fields including Technology, Hotels, Restaurants, and Civic Non-Profits.

“The folks at LION did an excellent job working closely with us to ensure they fully understood our objectives for this new website.  Their work exceeded my expectations and provided us with a cutting edge online experience that I think our customers will love.”  Ryan Moore, Director, Direct-to-Consumer Sales.

The unique attributes of the new design include a Complete Responsive Design.  The new site delivers optimal viewing across a wide range of devices.

On the new site consumers are able to Favorite and Store information about wines they have tasted.  Visitors to the site also now have access to a complete database of Ridge wines dating back more than 50 years.  There is an Interactive Aerial Tour of Ridge’s Estate Vineyards giving users the ability to explore grape varieties planted, soil types, terrain, elevation and vine age.

“We are very pleased with the new site.  Not only is the new site visually beautiful it serves to dramatically improve the experience of our customers.”  David Amadia, VP Sales & Marketing, Ridge Vineyards.

About Ridge Vineyards

Founded in 1962 Ridge Vineyards is a historic California winery focused on single-vineyard wines produced utilizing traditional winemaking methods.  Ridge is best known for its iconic Monte Bello considered by many California’s most age worthy Cabernet, and for old-vine Zinfandel.  The winery continues to be led by Paul Draper, CEO and Head Winemaker, who first joined Ridge in 1969.  Ridge markets its wines through a wholesale channel reaching all 50 US states, internationally through an importer network covering 45 countries, and directly to consumers through its consumer branch.  In 2014, The Daily Meal named Ridge Vineyards the best winery in America.

About LION

LION is a full service digital agency focused on strategy, user experience design, and development. With a global client base and a tight, cross-functional team, LION elevates brands and exceeds goals. Launched in 1999, LION uses research and prototyping to gain a cognitive and emotional understanding of users, gaining insight to better satisfy their needs and discover new opportunities to delight them. We’ve seen the digital landscape evolve into something truly inspiring and powerful. Their global client list includes wineries (Wente, Three Sticks, Mark West, Pine Ridge and others) as well as companies in other fields including Technology, Hotels, Restaurants, and Civic Non-Profits.

For more information, please contact:

Mark Lion  |  Partner

LION An Interactive Agency

918 Parker St, Suite A14. Berkeley, CA 94710.

mark@lionassociates.com | o:415-506-8643 | c:415-328-4051

http://www.lionassociates.com

Heidi Nigen – Marketing Manager, Ridge Vineyards

W: www.ridgewine.com

E: heidi@ridgewine.com