Creative Shopify Marketing Agency that Focuses on SEO & PPC

DENVER - April 13, 2016 - PRLog -- What We Have Learned

We have been working with the Shopify platform since 2009; and within these past seven years we have learned quite a bit from working with our awesome Shopify clients.

Paid Ads

The number one thing that we have learned is that when you start a brand new Shopify marketing campaign to your ecommerce store, it is important to run a blend of both paid ads along with SEO. The main reason for this is that it is vital to get some traction going to your store initially to see what type of sales your store can achieve early on. Paid ads also help you to understand your audience better, along with finding out who your audience is, what is their target age range, are they primarily male or female, along with what their core interests are. This is the beauty of paid ads, both instant sales potential and useful analytics.

Benefits of SEO


Even though paid ads can be very beneficial to your Shopify store, it is most important to focus on the SEO aspect to your Shopify store. SEO has a 14-20% conversion rate, while paid ads have a 1-4% conversion rate. The more natural your marketing approach, then the better the engagement and sales will be over time.

Contact Us

For more info about us and our services just do a Google search for Constructive Roots; and make sure to ask for a complimentary marketing analysis of your website. Also, you can visit us at some of our blogs for press for your Shopify products at http://deepimpactmedia.com.