WELD Revs Up its Support as a 2016 Hot Rodders of Tomorrow Sponsor

KANSAS CITY, Mo. - May 5, 2016 - PRLog -- Recognizing the opportunity to support young people in their pursuit of an automotive career, WELD has renewed its sponsorship of the Hot Rodders of Tomorrow (HROT) Engine Challenge program. WELD has been a HROT sponsor since 2013.

Hot Rodders of Tomorrow is a nationwide high school engine building competition that engages the next generation to pursue careers in the performance aftermarket and racing. Regional competitions are held across the country where high school teams compete against the clock in a total engine rebuild. The HROT program started in 2008 with five teams competing. Last year, 153 teams competed in regional competitions for the right to claim a share of the $4.55 million pool of scholarships offered by supporting educational institutions. Each team has a "sponsor" assigned, coming from the pool of HROT supporters that include many major manufacturers in the performance aftermarket along with SEMA and PRI.

Last year the WELD-sponsored team from Eastern Oklahoma County Tech Center claimed the HROT national championship in the competition that pits teams from across the country in performance engine rebuilds. To qualify for the HROT dual championships held at the SEMA and PRI shows, teams must complete a total engine rebuild in less than 35 minutes. The two top teams from the SEMA Show in November will take on the top two teams from PRI in December in the finale to crown the 2016 Engine Challenge Champion.

"Investing in a program like HROT gives us the chance to provide young people with a path toward joining our industry," said Norm Young, president and CEO of WELD. "HROT and its Engine Challenge program is a fast-paced and exciting competition that we proudly support."

For more on HROT, visit www.hotroddersoftomorrow.com, or find them on Facebook.

WELD manufactures the highest quality forged race wheels for dirt, oval and drag racing, along with wheels for performance street cars and trucks. Each WELD wheel is precision engineered for maximum performance on the street, off road and at the track. For more information about WELD, phone 800-788-9353 or visit  www.WELDwheels.com.

About WELD
WELD, based in Kansas City, Missouri, is the technology and manufacturing leader in the performance wheel market. Since 1967, WELD has been a pioneer in wheel engineering and design from main street to the race track. WELD's precision and quality is validated by amassing more professional race wins than any other wheel company. Every race and street wheel is subjected to the same quality and design standards.WELD brands include WELD Racing, WELD Street & Strip, CCW Forged Performance, REKON Off Road, and HiPer Technology by WELD products. WELD Racing, WELD Street & Strip, REKON Off Road by WELD, and HiPer Technology by WELD are manufactured by WELD Racing, LLC. CCW wheels are manufactured by WELD CCW, LLC. WELD's entire line of performance wheels can be seen at  www.WELDwheels.com.

WELD is a Granite Creek company. Granite Creek invests in businesses with defensible market niches, recognized brands, strong intellectual property and/or manufacturing process assets led by entrepreneurial management teams in food/agribusiness, medical devices and instruments, and transportation industry sectors.