Motul announces partnership sponsor deal with Roland Sands and Roland Sands Design

Motul and Roland Sands partner to bring Motul's premium line of quality motor oils and lubricants to the twin, café, and custom bike market.
 
CYPRESS, Calif. - Aug. 2, 2016 - PRLog -- Motul, one of the top premium oil and lubricant brands in the powersport industry, announces a multi-year sponsorship agreement with Roland Sands and Roland Sands Design (RSD). This worldwide partnership will bring together the authenticity and ingenuity of two well respected brands in the industry.

RSD will begin to exclusively carry Motul products in their retail store location as well as use and recommend premium products for their custom-built motorcycles. RSD's Super Hooligans race team will also begin using it in their competition motorcycles starting with the Sturgis Motorcycle Rally.

Motul USA plans to work closely with Roland Sands and his team of racers and builders and provide support and advice to RSD on all technical aspects of various products from engine oil to brake fluid. Both brands will partner in the creation of exclusive products and future initiatives involving various racing and lifestyle opportunities.

Motul currently offers a wide range of oil and lubricant products for the powersport market.

ABOUT ROLAND SANDS

Roland Sands has set multiple track records around the world and was the 1998 American Motorcyclist Association 250GP champion. Later, Roland decided to trade in his racing leathers for a hammer, pencil and computer designing and began building motorcycles and custom motorcycle products. Roland and his designs (motorcycles and products) have earned many accolades throughout the years, including three V-Twin Wheel Design of the year awards; V-Twin Control Design; Chip Foose Design of Excellence Award in Sturgis; 2nd, 3rd and 4th place in the Modified Harley class at the World Championship of Custom Bike Building; V-Twin Trendsetter of the Year award; Biker Build Off Champion on the Discovery Channel; Biker Build Off Rookie of the year and the 2Wheel Tuner Brappy Award. Roland and the RSD fleet of custom motorcycles have been featured in more than 500 magazine articles worldwide, on more than 100 magazines covers.

ABOUT ROLAND SANDS DESIGN

Roland Sands Design is a motorcycle, product and apparel company that has its roots in racing, custom bike building and design. Our inspiration comes from a high performance background that blends the love of two wheels with the desire to create unique products. We live the two-wheeled life and our crew is a diverse collection of road racers, off-road, dirt track, super Moto and custom bike builders and riders. It is this diversity that allows us to work with the best in the industry on a variety of projects.

ABOUT MOTUL

Motul is a world-class French company specialized in the formulation, production and distribution of high-tech engine lubricants (two-wheelers, cars and other vehicles) as well as lubricants for industry via its Motultech activity.

Motul is also recognized as the specialist in synthetic lubricants. As early as 1971, Motul was the first lubricant manufacturer to pioneer the formulation of a 100% synthetic lubricant for automotive engines, the 300V lubricant, making use of Esters technology and issued from the aeronautical industry.

Throughout the years, Motul has gained experience as an official supplier to many racing teams and manufacturers and contributes with them to further technological development in motorsports.

Motul is supporting those teams in international competitions such as: 24 Hours of Le Mans (cars and motorcycles), FIA World Endurance Championship, Super GT, Drift, Pikes Peak, Japanese championship Super Formula, Blancpain Endurance Series, Dakar, Tour Auto, Le Mans Classic, MotoGP, World Superbike, World MX, FIM Endurance World Championship, IOM TT, MOTUL FIM Ice Speedway Gladiators World Championship, Roof of Africa and score of others.

MOTUL USA, Inc

5836 Corporate Avenue – Suite 150

Cypress, CA 90630 - USA

Tel: + 1 (909) 625 - 1292

Fax: + 1 (909) 625 - 2697

www.motul.com

Facebook:  http://www.facebook.com/MotulUSA

Twitter:  http://www.twitter.com/MotulUSA

Instagram: http://www.instagram.com/MotulUSA

Contact
Li-Jay Chu
Communication & Activation Manager, Motul USA
***@us.motul.com
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Tags:Superhooligans, Oil
Industry:Automotive
Location:Cypress - California - United States
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