Digital Alchemy launch major rebrand

SYDNEY - Aug. 16, 2016 - PRLog -- Digital Alchemy (DA), Asia Pacific's most trusted customer-centric marketing partner, has undergone a total brand revamp and today unveiled its new logo and tagline to support its position as a leading partner in marketing decisioning.

The new brand identity and tagline 'Dynamic Decisioning' reflects DA's commitment to provide cutting-edge and future proof marketing decisioning solutions to its clients enabling them to better engage and develop 1:1 relationship with their customers.

Commenting on DA's rebrand, Managing Director, Regan Yan said;

"It is important that DA retains its established values but at the same time develops a new and modern identity. This is an exciting time for us as the rebranding reflects both the evolution of DA as well as our vision for the future."

About Digital Alchemy

Digital Alchemy Limited (DA) is Asia Pacific's leading Database Marketing Services Provider. DA helps organisations to create a positive customer experience and achieve customer centric marketing by utilising technological solutions to optimise the use of customer data. This proven transformation process results from the integration of DA's expertise in the development of innovative customer strategies, analytics, campaign automation, database design and development, and blends these capabilities with the business specific knowledge of the clients. Established in 2003 and operating in Sydney, Melbourne, Auckland, Bangkok, Hong Kong, Nanjing, and Singapore, Digital Alchemy has been contributing to the success of an expanding breadth of clients including leading companies in financial services, telecommunications, retail, motoring services, media and other industry sectors. DA's team of professionals are dedicated to working with clients to improve their marketing efficiency and to capture latent customer value.


For more information about DA, please visit us at http://www.digitalalchemy.com.au or follow us on Twitter (@Digitl_Alchemy).