Soundview to Publish Summary of Winning the Brain Game by Matthew May

PHILADELPHIA - Oct. 20, 2016 - PRLog -- In Winning the Brain Game, author and creative strategist Matthew E. May explains these and other "fatal flaws" of thinking, revealing seven observable problem-solving patterns that can block our best thinking. Calling on modern neuroscience and psychology to help explain the seven fatal flaws, May draws insights from some of the world's most innovative thinkers. He then blends in a super-curated, field-tested set of "fixes" proven through hundreds of creative sessions to raise our thinking game to a more mindful level. Regardless of the playing field, mindful thinking is the new competitive advantage, and the seven fixes are a magic set of tools for achieving it. Winning the Brain Game will lead you to better decision-making, higher levels of creativity, clearer strategies and overall success in business, work and life.

Matthew May is an innovation strategist, which basically means he get paid to help people "think different." Matthew spent 8 years as a fully-retained creative advisor to Toyota, an experience which enabled him to write a book about their innovative methods and launch a speaking career. He has written five books, the latest being Winning the Brain Game. Matthew holds an MBA in Organizational Design from The Wharton School (1985) and a BA in Social & Behavioral Science from Johns Hopkins University (1981). He received his training in Design Thinking from the Stanford d school (2010). Winning the New Yorker cartoon caption contest, though, is his fondest achievement.

Learn more at http://www.summary.com/book-summaries/_/Winning-the-Brain-Game.

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