RESULTS Technology Wins National Award for Marketing

LENEXA, Kan. - Nov. 30, 2016 - PRLog -- RESULTS Technology, a managed technology services firm in  Kansas City and St. Louis, has been named one of six winners in the MSP Marketing Masters Award contest, sponsored by Intronis, provider of security and data protection solutions. This was the first year for the contest which encouraged Managed Service Providers from all over the country to submit their entries. The submissions were judged by marketing professionals from the US and Canada and awarded based on creativity, execution, and effectiveness.

RESULTS Technology's campaign took an unconventional yet effective approach by targeting prospects on "5 Reasons You Do NOT Need RESULTS Technology." The team also strategically planned their marketing mix to complement the campaign. They created an email campaign, a landing page, a direct mail piece, and LinkedIn ad targeting their list of "cold" leads and "warm" leads.

"Creativity is a key part of successful marketing, especially if you're low on budget or don't have a multi-person marketing team. Sometimes your message can get lost if you try to think too far out of the box, but you won't stand out if you play it too safe. Finding the middle ground is important, and RESULTS Technology did just that," said Lindsay Faira, Director of Marketing at Intronis.

The four winners will split a prize of $10,000 worth of marketing services. "One year ago, we didn't even have a marketing department," said John French, Chairman and CEO of RESULTS Technology. "I'm proud that we have come such a long way in such a short amount of time."

Entries for this nomination-based awards program were evaluated in October 2016 by a distinguished panel of judges including Stuart Crawford, a former MSP owner who now runs Ulistic, a company dedicated to coaching U.S. and Canadian IT service providers to greater success; Richard Delahaye, Senior Director of Marketing for Intronis MSP Solutions by Barracuda; and, Brian Babineau, General Manager, MSP Solutions, at Barracuda.

"The MSP marketplace is very crowded and it's hard to get noticed. It's encouraging to receive validation by other marketing professionals for your efforts," said Darla Liebl, Marketing Director of RESULTS.

About RESULTS Technology

RESULTS Technology is a leading provider of proactive IT solutions for small and midsized businesses.  Founded in 1992, our full-service technology solutions provide our clients with the peace of mind that their network and the invaluable data it holds are properly maintained and secure. All of our services are delivered with a consultative approach and supported by our own in-house expert team of engineers. RESULTS Technology is one of only a few IT companies in the region who have an SSAE16 certification. RESULTS Technology is consistently ranked as one of the best IT firms in both Kansas City and St. Louis. In 2016 MSP Mentor ranked RESULTS as #2 in Kansas City on its list of Tope Managed Service Providers. RESULTS was also ranked #1 in Kansas and #2 in Missouri by Channel E2E on its list of Top U.S. Managed Service Providers for Banks. For more information, visit http://www.resultstechnology.com or follow us on Twitter, Linkedin and Facebook or subscribe to the blog.

About Intronis MSP Solutions by Barracuda
Intronis MSP Solutions provides security and data protection for businesses, delivered exclusively through the IT channel. Intronis enables MSPs to centrally deploy and manage a broad portfolio of services — protecting business-critical files, folders, email, applications, and servers, locally and in the cloud — through a rebrandable console that integrates with major RMM and PSA tools. MSPs benefit from fixed pricing plans and partner enablement tools that help MSPs accelerate growth and profits. Intronis was acquired in October 2015 by Barracuda. To learn more about Intronis MSP Solutions, follow us on Twitter and LinkedIn, and read the Intronis Cloud Backup and Recovery Blog.