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Follow on Google News | ![]() 3500 Subscribers Converted to Innovative Systems Middleware – In Less Than a MonthPre - education of new service launch reduces post launch support calls.
By: Vernon Communications Cooperative Plug and Play Marketing Materials helped with the Rapid Conversion Rozeske says she appreciated the groundwork of pre-produced video tutorials, which allowed Vernon to set up an educational channel where they looped how to's of the most important video features of the new middleware. They also took advantage of the remote control and DVR tri-fold brochures that were pre-designed and put the Vernon branding on them for distribution to their customers. Rozeske advises anyone taking on a conversion of this size to take advantage of all your available mediums - TV, Web, and Print, to educate customers, as it allows them to learn many things about the new product without having to call in to ask. Analytics Tools Adds New Perspective Now for the first time Rozeske says she can see what channels are most favored by Vernon's members with the integrated Channel Stats tool. This feature allows a service provider to perform various searches on customer channel viewing behaviors that can be exported into spreadsheets and used for negotiations with the broadcasters. About Vernon Communications Cooperative The cooperative currently serves over 7000 residential and business members with internet, telephone, television, and security and automation. Today, VC Co-op maintains one of the most state of the art communication networks in Western Wisconsin and is a leader in the telecommunications industry. Visit their website: https://vernoncom.coop/ About Innovative Systems For many years, Innovative Systems has been a leading provider of solutions for the North American Tier 3 market with nearly 1200 systems deployed.eLation™ End
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