Miraclesuit® Shapewear Introduces Its New Cool Choice® Collection

NEW YORK - Feb. 14, 2018 - PRLog -- Miraclesuit® Shapewear has announced the introduction of a new extra-firm control shapewear collection to the intimate-apparel marketplace.  These shapers don't force the wearer to choose between looking ten pounds lighter, and feeling comfortable all day long.  Made with a special fabric that instantly feels cool against the skin, as well as mesh fabric inserts that provide enhanced garment breathability and greater airflow, these double-paneled styles represent a Cool Choice® for the more traditional shapewear customer.

The Cool Choice® shapewear collection also features the technological innovations that customers have come to expect from Miraclesuit® Shapewear.  The patented Wonderful Edge® silicone finish prevents each of these garments' leg openings from riding up or producing visible lines.  It's applied directly to the fabric, without the need for seams or elastics.  And, since it consists of many distinct rows of silicone that stretch with the fabric, rather than just a single, rigid band, the Wonderful Edge® is surprisingly breathable, cool, and comfortable.

This group consists of the following three, cool-to-the-touch styles: the Camisole (Style 2403), that features side panels that smooth underarm bulges; the Hi-Waist Brief (Style 2405), which addresses tummy pooch and muffin top; and the Hi-Waist Thigh Slimmer (Style 2409), which shapes the midriff, waist, tummy, rear, & thighs.

The Cool Choice® shapewear collection can be found on the websites, and at selection locations, of Belk®, Bergners®, Bon-Ton®, Boston Store®, Carson's®, Elder-Beerman®, Herberger's®, Lord & Taylor, Macy's, and Younkers®, as well as at MiraclesuitShapewear.com and HerRoom.com.


About Miraclesuit® Shapewear

Miraclesuit® Shapewear (http://www.cupidintimates.com/miraclesuit), introduced to the marketplace in 2001, is a brand of women's intimate apparel made by Cupid Intimates. Its shapers provide extra firm control designed to deliver on the promises of its name and slogan, "Look 10 lbs Lighter in 10 Seconds®."  While staying true to these roots, its products and marketing have been, and will continually be, updated.  Though look is important, its brand recognition is based upon a consistent degree of compression that provides extra firm control, with comfort, better than any other brand.

The use of unique, innovative product features brings the extra firm category into the twenty-first century, and grants a competitive edge to this brand.  Its breathable Wonderful Edge® silicone finish prevents ride-up and roll-down, and eliminates lines that show through clothes.  Its Wonderful Panel® technology places stitch-free control panels away from seams to restrict stretch, provide fit adjustability, and deliver targeted shaping results.  And, some styles incorporate Back Magic®.  In some garments, this feature is an amazingly comfortable and effective combination of flexible stays and a silicone finish that ensures that the back of a shaper doesn't slip, slide, or roll down.  This stability allows the shaping fabric to function more effectively around the wearer's mid-section, reducing bulges at the midriff, controlling lower back fat, preventing muffin tops, and providing some measure of back support.  In other garments, the flexible stays work solely with the fabric to flatten the wearer's tummy in a most effective manner.

Miraclesuit® Shapewear can be found at a variety of retailers throughout the United States, including Belk®, Bergner's®, Bon-Ton®, Boscov's, Boston Store®, Carson's®, Elder-Beerman®, Herberger's®, Lord & Taylor, Macy's, and Younkers®.  It's also available through the websites of most of these stores, as well as MiraclesuitShapewear.com, BareNecessities.com, HerRoom.com, and Zappos.com.  Miraclesuit® Shapewear can also be found at Hudson's Bay in Canada, and is distributed in various countries around the world.