Wired Flare Inc. Honored as a Best For The World Company

HALIFAX, Nova Scotia - June 15, 2018 - PRLog -- Wired Flare Inc. has been recognized as a Best for the World Honoree in four categories: Overall, Governance, Workers and Community. This recognition, which is based on an independent, comprehensive assessment administered by the nonprofit B Lab, shows Wired Flare's commitment to creating extraordinary positive impact as a business. Honorees, including Wired Flare, are featured on B the Change, the digital Medium publication produced by B Lab.

Wired Flare is an online communication company with headquarters in Nova Scotia, Canada. It was the first company of its kind to become a certified B Corporation in Canada. According to Wired Flare, Inc. president, Frances Leary, "We are so honored to be recognized as a Best For The World company in four categories. Wow! This really shows that our entire team is continuously striving to use every resource at our disposal to use our business for positive impact. This is what Wired Flare is about: serving our communities and making the world a better place with the work that we do. Thank you to B Lab for recognizing all of our efforts."

Wired Flare's inclusion in the Overall list recognizes that it earned scores in the top 10 percent of more than 2,400 Certified B Corporations across all categories on the B Impact Assessment. The assessment measures a company's positive impact on its workers, community, customers and the environment. The full B Impact Assessment evaluates a company's environmental performance, employee relationships, diversity, involvement in the local community, the impact a company's product or service has on those it serves, and more. Honorees scoring in the top 10 percent of all B Corporations set a gold standard for companies using business as a force for good.

The Governance portion of the B Impact Assessment evaluates a company's overall mission, ethics, accountability and transparency. It measures whether the company has adopted a social or environmental mission, and how it engages its employees, board members and the community to achieve that mission. This section assesses employee access to financial information, customers' opportunities to provide feedback, and the diversity of the company's governing bodies.

The Workers section of the B Impact Assessment assesses the company's relationship with its workforce. It measures how the company treats its workers through compensation, benefits, training and ownership opportunities provided to workers. The category also focuses on the overall work environment within the company by assessing management/worker communication, job flexibility, corporate culture, and worker health and safety practices.

The Community portion of the B Impact Assessment evaluates a company's supplier relations, diversity, and involvement in the local community. It also measures the company's practices and policies around community service and charitable giving, including whether a company's product or service is designed to solve a social issue, such as access to basic services, health, education, economic opportunity and the arts.

"With the rise of anger at a system that feels rigged, people are hungry for companies like Wired Flare, which are changing the system by building businesses that seek to create the greatest positive impact," says Jay Coen Gilbert, co-founder of B Lab. "Best For The World is the only list of businesses that uses comprehensive, comparable, third-party-validated data about a company's social and environmental performance. As consumers, talent and investors increasingly demand transparent, values-aligned businesses to buy from, work at and invest in, companies will need to not just the best in the world but the best for the world, and not just to be nice but to be the most successful."
A total of 932 Certified B Corporations were named 2018 Best For The World Honorees, and the list can be found at http://bthechange.com/bestfortheworld. Fifty-two countries are represented, including Denmark, India, South Africa and Taiwan. The selection criteria for Best for the World honorees are available at https://bit.ly/2IgAzF5.

Today there are more than 2,400 Certified B Corporations across more than 150 industries and 50 countries, unified by one common goal: to redefine success in business. Any company can measure and manage social and environmental performance at http://bimpactassessment.net.

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Wired Flare is a B Corp certified ethical, female-led digital shepherd, helping businesses connect with customers, partners and communities through compelling story. They use tools like social media, inbound marketing, SEO and content development to cut through online chatter and convey real meaning that turns customers into champions and businesses into brands that do good. To learn more about Wired Flare, visit: http://WiredFlare.com

B Lab is a nonprofit organization that serves a global movement of people using business as a force for good.  Its vision is that one day all companies will compete not only to be the best in the world, but the best for the world and society will enjoy prosperity for all for the long term. For more information, visit http://www.bcorporation.net.

B the Change is a Medium publication, produced by B Lab in collaboration with the community of Certified B Corps and the movement of people using business as a force for good. Read all B the Change stories at http://www.bthechange.com.