RE/MAX DFW Associates Host Training Event

PLANO, Texas - Aug. 3, 2018 - PRLog -- RE/MAX DFW Associates held an agent panel discussing how to successfully market listings in a changing market. The event took place at Chicago Title in Plano, TX, with 50 associates in attendance.

The Panel included four top producing agents of RE/MAX DFW Associates: Laura Barnett, Kreg Hall, Fred Villa, and Laura Beytia. They shared their opinions and advice that works for them in this market.

Here's what they had to say:

"From my experience a market shift is swift, taking only about six-nine months to go from a seller's market to a buyer's market and vice versa" said panelist, Kreg Hall. "It usually takes the general public about a year to accept the shift as the norm.  This transition has been going on since July 2017, so it's not surprising we are seeing longer days on market."

"If you represent buyers you may want to let them know that this really is the better year to buy because if the treasury is going to keep selling mortgage bonds, interest rates will be going up even more, and they may regret it," said panelist, Laura Barnett.

"In my market we are seeing a slight slowdown. For example, we still encounter multiple offer situations but it's no longer the craziness of 20 – 40 it's down to three or four, so there's a slowdown," said panelist, Laura Beytia. "One of the things I've learned in the change of the market is that it is very important to educate your clients with everything that is going on."

"I think the inventory is finally balancing out it was way too crazy for way too long," said panelist, Fred Villa. "When working with your clients you definitely have to go in with the truth upfront. I do bring my laptop to my listing appointments now. I want them to sit down with me and I walk them through and this really has helped when educating clients of the market."

The panelists offered a great wealth of knowledge, advice, tips, and suggestions to their fellow colleagues.

Information included:

* Be honest to your clients
* Have a broad market spectrum when educating your clients
* Be aware of pricing, don't limit yourself; cater pricing to today's technology
* Quality photos make a difference and a first impression
* Use the best feature photo of the home
* Use virtual staging for vacant homes
* Get an amendment signed  for price reductions
* Keep a budget
* Be aware of the seasonal/economical market
  For example: Slowdown in August due to new school year
* When funds are limited for your client, invest in your own personal time & money
* Open houses DO work for networking and meeting potential buyers
* Very important to educate your clients
* Pricing is the most important conversation you're going to have with sellers
* Tell your sellers to envision their home as a product without the emotional attachment
* Take your sellers to their competition & look at those active homes in their neighborhood
* Manage your time wisely
* Prepare your buyers upfront for any situation
* Calling is better than texting, especially when delivering big news

"We love hosting these sessions for our agents because we believe in helping each other becoming more successful," said Mark Wolfe, president of RE/MAX DFW Associates. "We had powerful information today, and I look forward to having more sessions like these in the near future."

RE/MAX DFW Associates is in its 35^th year of operation and today is the largest RE/MAX franchise in Texas. The firm has seven offices: Coppell, Dallas, Flower Mound, Frisco, Las Colinas, Plano and Willow Bend. The firm's over 330 agents and closed $1.65 billion in 2017. RE/MAX DFW Associates is part of the world-wide RE/MAX network in 105 countries and 120,000 agents. For more information, visit the firm's website, www.YourHomeTownPro.com, its Facebook page, facebook.com/RMDFW or on YouTube, youtube.com/rmdfw.