How Much is a Website Worth and where can you sell it?

MIAMI - Dec. 29, 2018 - PRLog -- How Much is a Website Worth?

No one website is worth the same as another. That's because the parameters used to determine the value of a website vary from one site to another. Some of the critical factors that are used when valuing a website include:

• Website revenue: The amount of money that a website makes from ad revenue and sales is a major determinant of its value. However, not all sites make money from ads or sales. Therefore, other parameters are considered as well.

• Value of traffic: Value of traffic refers to the amount of traffic and the conversion rate. Parameters such as PPC rates can help value the site based on the number of clients who convert and take the desired call-to-action.

• Domain name: A domain name can be used when negotiating the price of a website. Domain names with popular keywords and extensions are incredibly valuable, and they can fetch a lot of money.

• Age of website: The older a website is, the more authentic it appears to search engines and potential buyers. A site that's a decade old can be more valuable than one that's three or four years old. However, other factors such as the value of traffic have to be considered as well

How to Calculate the Value of a Website

After understanding what parameters determine the value of a site, the next step is to calculate the value. There isn't a way to determine the exact value of a website, but one can get an almost accurate value that will help them when making a sale. A formula that you can use is indicated below:

Website Value = Average 12-month Revenue X  A Multiple (a factor between 20x and 50x)

The factor will depend on various issues such as the kind of website, profitability, domain name, the age of the site, traffic, content, and much more. For example, if the business is doing well and the website is profitable, one can choose a factor on the higher side, e.g., 30x. Ideally, businesses with high annual revenue can set a high multiple of 30x, 40x, or even 50x.

Various online tools are available to help businesses and individuals calculate the value for their websites. However, for sale purposes, they are not always the best solution as they can provide an inaccurate estimation. In the end, the best price is what the buyer is willing to pay for the website.

Where To Sell a Website

There are a number of resources online to help prepare to sell, and ultimately sell a website. BizBroker24 is a free valuation service offered online for anyone on the fence. They help business owners link up with potential buyers to get the ball rolling and start to field offers.

BizBroker24 has been in business since 2009. With over $100 million in internet business sales, they have been trusted by individuals and companies all around the globe. With sellers, they walk all individuals through the process to insure an easy, smooth transaction.

For more information visit http://www.bizbroker24.com