Seo And Difference Between Its Approches

DELHI, India - March 27, 2019 - PRLog -- Seo stands for search engine optimization. This is the process of getting traffic from the "free" "organic" or natural search results on the search engines. Simply SEO is targeted to get your website placed as close to the top of search engines results as possible.

Search engine choose those website for their first page that are maintained by their approach. SEO are specialized techniques used to optimize the your website, to be search friendly and increase your chances of placing well in searches ,this can be most profitable methods of driving leads because the leads from the SEO are free leads .

THERE ARE SOME APPROCHES THROUGH WHICH YOU CAN DO SEO TO OPTIMIZE YOUR WEBSITE:-

WHITE HAT TECHNIQUE

GRAY HAT TECHNIQUE

BLACK HAT TECHNIQUE

The word hat is a metaphorical illustration that concern with the hacker "HAT" these terms comes from old spaghetti westerns, where bad guy wears a black hat and the good guy wears white hat. Both works to get same results but they create difference because of their working ways and techniques and time investments. Same like our

We can say that seo is a long way but it guide you the right path you need to have patience and consistency regarding your work. Just because of this fact most of the companies adopt unethical approach to SEO called as black hat technique.

As you have read already read about the approaches for SEO, so let's have a look how these 3 approaches are different from each other:-

BLACK HAT TECHNIQUE – This is an Google discouraged method of approaching the SEO ranking and refer to some techniques that is used to get higher search rankings, but with breaking search engine rules, now question arises that why there is need to break search engine rules,, because companies want quick results on their sites, rather than long term investment, these techniques only works over the search engines not over the human audiences .Here are some black hat techniques given below:-

·         Keyword stuffing

·         Link farming

·         Hidden texts and links

·         Blog content spamming

Consequences cannot be estimated because you might end with increased ranking of your site either your site being banned from search engine and de-indexed as a penalization for using unethical techniques

WHITE HAT TECHNIQUE:-This technique runs against from the black hat technique it refers to the techniques or strategies that only target the human audiences its main concern is to use every ethical technique to increase the ranking of the website, but this technique need long time investment on your website as the results lasts for long time, some white hat techniques:-

·         Quality content

·         Keyword analysis

·         Doing research

·         Rewriting meta content

·         Back linking

·         Link building

GRAY HAT TECHNIQUE :-  grey hat techniques that are neither black or white either this is the blend of both ,this technique also pushes more than white hat SEO but not to the point where your website will get banned like you mostly see with the black hat technique , following gray hat tactics are :-

·         Unnaturally high keyword density

·         Duplication content across several websites

·         Irrelevant link building

·         Three way linking

Reference & Source: https://delhicourses.in/  Blog