SEO Consultancy launches in York

YORK, U.K. - May 25, 2019 - PRLog -- SEO (which stands for search engine optimisation) refers to the process of driving free traffic to your website from Google and other search engines. As over 50% of the global internet population search the internet everyday, this is a highly effective form of online marketing.

Visibility in search engines for your targeted keywords puts your business in front of potential customers in much the same way as if you were to advertise, and it drives brand awareness.

Search Engine Optimisation is now firmly embedded within the marketing mix of some of the world's biggest brands and organisations. SEO has lots of advantages that can bring awareness to your business and bring a higher impact on your marketing goals. Driving traffic to your website can be easier once you've gained a high position of Google due to a well-managed SEO strategy.

Either taking care of SEO in-house or outsourcing to a digital agency were once the only ways to promote your website through Google's natural search results pages. The in-house approach often resulted in a lack of awareness of the competitive landscape and the agency approach led to high prices and average and then liaise with the customer themselves.results. In fact, many agencies would use a freelancer to do the work for them

Fortunately there seems to be a positive trend towards small businesses recruiting remote freelancers online. The benefits that come from this are lower prices, better results and a detailed knowledge of the SEO process. A Freelance SEO Consultant will take of all the aspects of the SEO process, including sites audits, keyword research, technical page optimisation, outreach, backlink sourcing and reporting.

About Gaz Hall

Gaz Hall is an experienced York SEO who is passionate about digital marketing. Gaz specialises in search engine optimisation with extensive experience in the fiercely competitive online betting, gaming, eCommerce, business to business, and gift sectors. More information can be found at https://gazhall.com/seo-york.html