One For Victory Acquires Elite Leather Brand And Reclaims A Family Heirloom

By: One For Victory
 
NEWPORT BEACH, Calif. - Oct. 17, 2019 - PRLog -- One For Victory (https://www.oneforvictory.com/) - the California brand creating fine leather furniture inspired by timeless European designs and classic American styles of the past - is pleased to announce the acquisition of the Elite Leather brand, including all intellectual property and designs. Founded in 1959 by Michael Galardo Sr. and renowned for its long history of pairing innovative technology with old-world craftsmanship and unbeatable quality—with every piece bench-made by hand in the USA—Elite Leather was a family-run business for 58 years before an acquisition in 2017 by one of the largest U.S.-based manufacturing companies focused on the hospitality industry. Now, part of the house of One For Victory, which is owned and operated by Galardo's granddaughter Gabrielle Galardo and her husband John Grootegoed, the brand's decades-long journey has come full circle.

"We are delighted to bring Elite Leather back into the family" says Gabrielle. "I have always been passionate about the Elite Leather brand and the quality and craftsmanship it represented. Launching One For Victory was a logical next step for me to bring my own take on home furnishings to the industry: a well-edited selection of classically modern pieces that consider comfort, quality and livability first. Now, with the acquisition of Elite Leather, we open ourselves up to exploring even more exciting opportunities—including the possibility of domestic manufacturing."

With decades of combined industry experience and a shared vision to add warmth and comfort to the modern home, One For Victory founders focus on a singular goal: to craft unique and well-built sofas and chairs that offer durability, simplicity and effortless style. Thoughtfully selecting nostalgic pieces reminiscent of their West Coast roots, where the welcoming spirit of generosity and hospitality has been passed down through generations, they place the highest value of importance on materials and construction. Curated pieces are upholstered in genuine, top-grain leathers all consistently authentic in quality and character, with the kind of luxurious soft comfort and easy care its customers crave—and rave about.

Gabrielle and John will be on hand at the 2019 Fall High Point Market (https://www.highpointmarket.org/about-market), where One For Victory has a permanent showroom in the 220 Elm building, showroom 308. The largest industry furnishings trade show in the world with approximately 2000 exhibitors, the High Point Market brings more than 75,000 people to High Point, North Carolina, every six months. Serious retail home furnishings buyers, interior designers, architects and others in the home furnishings industry can be found perusing its 180 buildings and 12 million square feet of show space where more than 100 countries are represented.

Stop by the One For Victory showroom at the High Point Market: 220 Elm, Showroom 308

Contact
Gabrielle Galardo
***@oneforvictory.com
End
Source:One For Victory
Email:***@oneforvictory.com
Tags:#highpointmarket
Industry:Furniture
Location:Newport Beach - California - United States
Subject:Reports
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