RAIN Group Releases White Paper "The 5 Most Effective Negotiation Tactics Buyers Use on Sellers"

BOSTON - Dec. 6, 2019 - PRLog -- RAIN Group, a global sales training company, announced today the release of its complimentary white paper The 5 Most Effective Negotiation Tactics Buyers Use on Sellers.

The new resource shares select findings from the RAIN Group Center for Sales Research's Top Performance in Sales Negotiation Benchmark Report, which will be released next month.

Analysts reviewed responses from 449 buyers—including 247 business buyers and 202 procurement professionals—to determine which negotiation tactics buyers claim are the most effective.

"Buyers are savvier than ever and always on the lookout for the best value. In fact, buyers admit to using, on average, three tactics in each negotiation," shared Mike Schultz, president at RAIN Group. "They may be better negotiators than some sellers think."

Topics covered in the white paper include:

• 16 negotiation tactics buyers use (93% of buyers use at least one of these in their negotiations)
• The sad truth about how many sellers cave on price
• The 5 most effective tactics buyers use all the time—how to identify them and how to respond
• What to do when your buyer says, "We need a better price"

Schultz continued, "Sellers need to be ready to handle a variety of hardball tactics. This white paper gives sellers the skills they need to negotiate the best solutions while maintaining relationships and winning sales."

Download the white paper here: https://hubs.ly/H0m42J20

About RAIN Group

Founded in 2002, RAIN Group is a global sales training and performance improvement company that has helped hundreds of thousands of salespeople, managers, and professionals in more than 75 countries significantly increase their sales results. Headquartered in the greater Boston area, office locations include Bogotá, Geneva, Johannesburg, London, Mumbai, Seoul, Sydney, and Toronto. To learn more, visit http://www.raingroup.com/.