360DigiTMG Launches Marketing Analytics Course

HYDERABAD, India - April 13, 2020 - PRLog -- The field of Marketing is getting injected with a healthy dose of enthusiasm by the advent of Data Science and Artificial Intelligence. The marketing industry has always been data-driven and has some pioneering methodologies of data analysis. This Forbes article describes how data-driven marketers are in huge demand. However, the rise of machine learning tools and techniques have turbo-charged this industry by providing them with new opportunities.

However, there has been some concern within the marketing community – the generalist Data Scientist is becoming obsolete. Marketers need to be very agile and sometimes a generalist Data Science practitioner may take a while to understand the objective. This has created the need for a newer and rarer breed of specialists – Marketing Data Scientist. 360DigiTMG (https://360digitmg.com/) has realized this need and created a course curriculum that is precision-targeted to address this gap. The course combines concepts from Marketing (especially digital marketing) and Data science to give the learners a kaleidoscopic view of the marketing world.

'We take pride in our programs, which are currently leading the market in terms of content, quality and delivery. Most training services companies are offering standard vanilla type courses but we realized where the market is heading and introduced Domain-Specific Data Science programs. Certification Program in Marketing Analytics is part of our collection of gourmet courses that lead the industry in domain-specific data science programs" says Mr Bharani Depuru the CEO of 360DigiTMG.
For more info: https://360digitmg.com/india/certification-program-in-marketing-analytics