Small-batch roastery caters to cats and their coffee-consuming human friends

YAKIMA, Wash. - Nov. 12, 2020 - PRLog -- If your morning routine consists of sipping a good cup of small-batch coffee while scrolling the latest cat memes, there's a new ecommerce coffee store just for you.

Cool Cats Coffee is a small-batch coffee roastery, online marketplace, and lifestyle brand established by cat people, for cat people. The online store opened last month with the goal of bringing premium cat-themed coffee and other cool cat merchandise to cat lovers everywhere.

Cat-pun fans and entrepreneurs Jordan Swofford and Haley Crusch co-founded Cool Cats Coffee to share their love of cats and coffee with the world. Through their new ecommerce website, the pair now sells their three signature coffee roasts, including "The Cat's Meow" dark roast, "Death Mittens" medium roast, and "Colombian Supremo" light roast. They also sell kitty-themed t-shirts, mugs and gift bundles as well as bandanas and sunglasses fit for any feline companion. All orders over $30 qualify for free shipping anywhere in the U.S.

In addition to celebrating a love of cats through coffee and apparel, the company is committed to helping at-risk cats. With every purchase, Cool Cats Coffee feeds 20 shelter cats in partnership with rescue organizations across the nation.

For Swofford and Crusch, their ultimate mission is to celebrate – and save – cats.

"A big focus of why we started this company was to shed the negative stigma around cats, that they aren't cool," Swofford said. "While we continue to promote how awesome cats are, we also strive to support the hard-working organizations and volunteers who fight for our furry friends day in and day out. Our donations help feed at-risk cats that are waiting for their forever home. We hope that you join us in our mission to give cats a second chance at life as we deliver an amazing cup of coffee along the way."

The company is currently offering a 10 percent discount off customers' first purchase when they sign up for Cool Cats Coffee's email newsletter. Learn more at https://coolcatscoffeeco.com.

Follow Cool Cats Coffee on Facebook and Instagram at @coolcatscoffeeco.