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Follow on Google News | Attention All Businesses: Are you Spending Too Much on Advertising...or not enough?And...what happens if you start spending more or less on advertising? And.. which media should you increase, and by how much? And...which media can you decrease, and by how much? This Marketing Math can help you answer these kinds of questions!
By: R.M. Barrows Advertising & Public Relations 1) How much should you spend on advertising? 2) What is the best way to spend your advertising budget? 3) What is the best way to measure the effectiveness of your advertising? 4) How can you plan your advertising much more effectively to help your company make a lot more money? ...Plus a lot of similar questions along the same lines. The answers to all these kinds of questions might be different for each and every business in each and every industry, but now there is some very easy-to-use advertising math that can help all kinds of businesses make their advertising much more effective and much more efficient starting immediately. The math was developed by Robert Barrows, President of an advertising agency called R.M. Barrows, Inc. Advertising & Public Relations in San Mateo, California. He calls the math "The Barrows Popularity Factor," and "businesses of all kinds of can use the math to help them increase their sales, increase their profit and decrease their risk, says Barrows, and anyone who spends any money on any advertising anywhere, should start using this math immediately." The math and how to use it are explained in a booklet he wrote called "The Barrows Popularity Factor" that you can download for $4.95. The math will give you more of the information you need to help you fine-tune your entire marketing program to help produce much higher sales and profit, says Barrows, and any company that is trying to figure out the best way to spend their advertising budget should take a look at this math immediately. You can read the whole booklet in about an hour and the math is so easy to use that all of the calculations can be done by one person, in moments, with just a simple calculator," AND KEEP IN MIND THAT SMALL CHANGES IN YOUR ADVERTISING AND MEDIA MIX CAN MAKE BIG CHANGES IN YOUR SALES AND PROFIT...BOTH WAYS! "So, before you try to decide what kinds of changes you should make in your marketing and advertising, take about an hour to read a booklet called "The Barrows Popularity Factor," says Barrows. "The Barrows Popularity Factor math is essential business information for every business in every industry, and anyone who spends any money on any advertising anywhere, should start using this math immediately." End
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