Nelson Wire Rope Corporation Welcomes Jeff Marterella as Sales Director

HATFIELD, Pa. - May 9, 2022 - PRLog -- Nelson Wire Rope Corporation has announced the hiring of Jeff Marterella as Sales Director. Marterella is a 37-year veteran of the wire rope industry leading gains for some of the largest wire rope manufacturers in the world, specifically in the high-performance wire rope sector.

Marterella worked as the sales manager for Nelson Wire Rope Corporation from 1991-1993, making this both a homecoming and a launchpad for new opportunities for the Hatfield, Pennsylvania-based manufacturer that has been serving customers for over 43 years.

Marterella will focus on expanding Nelson Wire Rope Corporation's capabilities and increasing crane rope sales, specifically sales of mobile cranes and port cranes. "The goal is to provide customers with a full line of wire rope, a stock of high-performance wire ropes, proof testing, and the ability to attach end connections on crane ropes," said Marterella. "We are here as a resource our customers can rely on when they have questions or need help."

"With Jeff's experience and knowledge on the manufacturing side of the rope industry, we can provide customers with a wealth of knowledge, especially in the crane rope market. This not only expands our footprint in our existing client base but allows us to tap into new markets," said Steve Nelson, Vice President of Sales / Marketing of Nelson Wire Rope Corporation. "

"Jeff is one of the most knowledgeable and connected people in the wire rope industry," said Rob Nelson, Vice President of Operations of Nelson Wire Rope Corporation. "We look forward to his leadership guiding our family-owned and operated company to reach new levels and to see him mentor our next generation of industry leaders."

For more information about Nelson Wire Rope Corporation, visit NelsonWireRope.com (https://www.nelsonwirerope.com/).