Hispanic Digital Marketing on the Rise

BRADENTON, Fla. - Feb. 28, 2023 - PRLog -- The Latino presence in the States, especially the Southern ones, is very strong. One can see it, hear it, hopefully sometimes taste and smell it! Many family owned businesses are run by Spanish-only speaking business owners, and serve their local community. Many are micro-businesses, with limited knowledge, time and budgets for online marketing, websites, and social media marketing.

Negocio-Hispano.com is the only US-based business directory dedicated to the Spanish speaking community in the USA. Here, Hispanic business establishments of any kind can create and personalize their own profile , improve their online presence and search engine rankings: Members can decide what type of membership to choose from 3 different options, Free, Gold and Platinum. Founding members aka clients that sign up in the first 90 days will enjoy lifetime discount of 25% off with code SAVE25. This is to reward who believes in this project now that is in the startup phase.

The goal of the platform is to offer increased visibility, generate qualified leads for the businesses, and purchase media advertising at wholesale rates - "much like a discount club" says Oscar Platone, founder and owner of New Era Vista, LLC a digital media company based in Florida. "I have been obsessed with business directories since I was in college", says 44-year-old entrepreneur Platone, "if you are a small business with a limited budget for marketing, these are probably the best bang for your buck" - a small fixed monthly cost can bring in visibility, leads, and opportunity to network with other like-minded individuals.

The directory has been online for a few days already and has immediately gotten attention from local organizations and business establishments – another proof that the Spanish speaking market in the US is very strong, with plenty of purchasing power. While still looking for sponsors, the platform is backed by a media investment group and has long-term plans: with millions of Hispanic businesses in this country, there is no shortage of opportunity.

About New Era Vista, LLC

New Era Vista, LLC is a boutique digital marketing agency based in Bradenton, Florida and specializes in website design, lead generation, social media marketing and sales consulting. Founded by Oscar Platone, a sales and marketing veteran with 20 plus years in the field, the consulting firm specializes in custom solutions for a restricted number of select national and international clients. "We look for partners, not clients", says Platone – the proof is in the numbers.