EverYellow Launches Innovative Platform to Address Workplace Stress and Burnout

CHRISTCHURCH, New Zealand - March 11, 2023 - PRLog -- EverYellow, a mental fitness startup, has launched an innovative platform that helps businesses address workplace stress and burnout. The platform comprises a highly personalized mental fitness app and a dashboard that provides real-time insights into employee wellbeing.

According to Gallup, over 70% of employees are struggling with stress and overwhelm. And research shows burnout costs employers $3,400 for every $10,000 dollars in salary. Traditional solutions like EAPs and mental wellbeing apps are massively underutilized. EAP is only used by 6-8% of employees and over 96% of wellness apps are deleted within 14 days.

"People leaders often think they have ticked the wellbeing box not realizing that what they are paying for is not being used by most who need it," said Alan Cox, Founder of EverYellow. "Our platform provides a more effective way to address burnout."

EverYellow's mental fitness app uses passive mental conditioning to provide highly personalized coaching sessions. The app provides a stream of knowledge, motivation, and guidance against a backdrop of music and sounds, and is shown to improve mental wellbeing in 78% of users within one week. Compared to an industry-best 14-day retention rate of 3.6%, EverYellow is achieving over 52%.

The app is enjoyable to use and easy to fit into a busy day, thanks to its use of positive psychology as a content framework, repetition theory, and advanced personalization. The app addresses the root problems that lead to stress and burnout.

"After validating the MVP two years ago, we went forward with creating the app and developing an extensive content base of specially designed and narrated content," said Alan Cox, Founder of EverYellow. "For the last 12 months, we've been going through rounds of validation, refining the product until we've achieved world-leading efficacy and engagement."

The Teams Dashboard provides real-time insights into employee wellbeing, using aggregated and anonymized data collected from mobile app usage. This data is highly accurate, reliable, and useful, and provides people and culture managers with a powerful tool to monitor workplace wellbeing and identify potential issues before they become major problems.

"As a mental fitness app, EverYellow breaks down the stigma of using a mental wellbeing app," said Alan Cox, Founder of EverYellow. "People who would not use a traditional mental health or well-being app are not only happy to use EverYellow but they also share and promote it to work colleagues, creating a culture of wellbeing."

EverYellow is an impact venture, with a mission to improve the lives of millions of people globally and help create a better world. A significant part of its profits goes to supporting mental health charities, research, and education.

For more information visit: http://everyellow.com/employers/