Multisector Crisis Leads Investors To Look For The Franchise Market

SAO PAULO - April 12, 2023 - PRLog -- Three crises involving major banks in little more than a week have shaken markets and raised a red flag among monetary authorities around the globe. Although the crises were localized - balance sheet problems and mass withdrawals by account holders - any crisis in one bank has the potential to contaminate all other financial institutions in the country or even abroad.

In addition to bank collapses, solid portfolio swings, cryptocurrency taxation, and other events have caused some instability in the global market, catalyzing some need for a change in strategies by investors, traders, and other financial market players.

One of these outlets has been the entrepreneurship market. New businesses and solid brands have been gaining space in various locations around the world, generating an increase in the rate of new business implementations in scale, as is the case of the European movement led by a large Brazilian franchise holding, a market that moves approximately U$1 Trillion a year.

For the CEO of ATNZO Franchise Co., Lucas Atanazio Vetorasso, "Our movement aims to bring safe entrepreneurship to the world. Investors from various locations have been looking not only for brands or services, but to have the support of a large and experienced team of franchisors in various disciplines such as Marketing, Management, Products, Services, Finance, and many others necessary to achieve the success they want".

Also according to the CEO, "entrepreneurs and other professionals from European locations have been making contact with us for some time with the intention of bringing our services and brands to their regions, and this year we felt it was the right time," referring to the call in the business mound of timing.

The speed of change occurs not only in the financial market, but in the consumer market in general, there are changes in behavior that cause novelties to be inserted more and more frequently in the market, and these challenges in the franchise market are considered in scale,

"We know about the global economic instability and the challenges in the country, but that doesn't scare me. I always say that I am a Captain of the angry sea and, without a doubt, I repeat, this is the perfect time," concludes the young CEO cited in late 2022 by Paulo Guedes, then Brazil's Minister of Economy as a "good role model".

International Media Relations

https://atnzo.company/