SOBREO's Healthier Cocktails Unveiled for Stampede

CALGARY, Alberta - June 19, 2023 - PRLog -- Stampede season is just around the corner, and SOBREO is ready to shake up the festivities with a revolutionary twist. Introducing SOBREO's lineup of healthier cocktails, designed to offer health-conscious Calgarians a refreshing and wholesome drinking experience that doesn't compromise on taste or health.

SOBREO, the world's first ultra premium mixer brand, has handcrafted a collection of zero sugar mixers that are set to transform the way we enjoy cocktails. With SOBREO, Calgarians can indulge in their favourite spirits while making a conscious choice towards a healthier lifestyle.

"Our mission at SOBREO is to redefine the cocktail culture by offering innovative and healthier alternatives to traditional cocktails," says Kirk Reynolds, Founder SOBREO. "Stampede is the perfect time to introduce our health-conscious cocktails to the world, providing Calgarians & our Stampede guests with an opportunity to enjoy the festivities without compromising their health."

SOBREO's range of mixers is specially handcrafted to enhance the flavours and aromas of spirits, while mixing with spirits to create Healthier Cocktails with lower abv, reduced sugar, calories, and carbs when compared to traditional cocktail recipes. With SOBREO, bars and restaurants can attract health-conscious customers who seek a guilt-free indulgence during the Stampede season.

To celebrate the launch, SOBREO is offering free samples to Calgary bars and restaurants, allowing them to experience the exceptional taste and quality of SOBREO's mixers firsthand. As an additional incentive, establishments that participate in a two-week test drink program will receive custom menu inserts and eye-catching table talkers to promote SOBREO's healthier cocktail options. SOBREO will also provide staff training to ensure a seamless integration of these health-conscious offerings.

"SOBREO believes in empowering establishments to cater to the growing demand for healthier choices," adds Reynolds. "By adding SOBREO to their cocktail offerings, bars and restaurants can tap into the health-conscious market segment, while mixing with spirits they already sell, attracting customers who prioritize their well-being without compromising on the fun and enjoyment of Stampede."

Stampede is all about celebrating Calgary's vibrant spirit, and what better way to do so than with SOBREO's guilt-free cocktails? With SOBREO, attendees can enjoy iconic Stampede moments while making a healthier choice.

Join the health-conscious cocktail revolution this Stampede season and discover the exceptional taste of SOBREO. To learn more about SOBREO's mixers and to request a free sample for your establishment, please visit SOBREO.com or contact SALES@SOBREO.COM