Audley Stephenson, Former NBL Canada Commissioner, Named VP of Marketing and Promotions for BSL

TORONTO - Dec. 8, 2023 - PRLog -- A seasoned sports executive with a proven track record of success, Stephenson brings a wealth of experience and expertise to the BSL as it prepares to launch its highly anticipated professional basketball league.

Stephenson, who held a variety of roles within the National Basketball League of Canada (NBL) prior to serving as the Commissioner, is widely recognized for his visionary leadership and strategic acumen and passion for the sport of basketball. With over a decade of experience in sports management and marketing, Stephenson continues to play a pivotal role in elevating the profile of professional basketball in Canada and beyond.

In his new role as Vice President of Marketing and Promotions, Stephenson will be responsible for developing and executing innovative marketing strategies to drive fan engagement, enhance the BSL brand, and maximize the league's visibility on a global scale. Leveraging his extensive network and deep understanding of the sports industry, Stephenson is poised to lead the BSL's marketing initiatives and establish it as a premier destination for basketball fans and players alike.

"We are thrilled to welcome Audley Stephenson to the Basketball Super League as our Vice President of Marketing and Promotions," said Evelyn Magley, CEO of the BSL. "Audley's expertise and passion for the game make him the ideal leader to spearhead our marketing efforts and shape the BSL into a dynamic and compelling sports entertainment product. With his guidance, we are confident that the BSL will capture the imagination of basketball enthusiasts worldwide."

Stephenson expressed his excitement about joining the BSL, stating, "I am honored to be part of the BSL's ground breaking journey and look forward to contributing to the league's success. The opportunity to build a brand-new professional basketball league from the ground up is incredibly exhilarating, and I am committed to harnessing the power of marketing and promotions to tell the story of what will be an incredible league."

The Basketball Super League is set to tip off its inaugural season on December 28, 2023.

For more information visit, BasketballSuperLeague.com at:  https://basketballsuperleague.com/