Artificial Intelligence to Reshape Fast Food Industry with AI-First Initiative, Says Nitin Lodha

NEW DELHI - April 7, 2024 - PRLog -- In an era where technology is reshaping industries, the fast food sector is no exception. With a projection that nearly 45% of fast food brands will be conducted through digital platforms by 2025, the challenge lies in creating a digital presence that is both innovative and independent of single platform dominance. Enter artificial intelligence (AI), the game-changer poised to revolutionize the fast food industry by offering unprecedented opportunities for growth and innovation.

Nitin Lodha, Principal Business Advisor at Chitrangana.com, India's leading eCommerce consultancy, emphasizes the critical role of AI in this transformation. "The fast food industry must adopt an AI-first approach to stay ahead," says Lodha. "This includes leveraging AI for demographic-oriented floor management and real-time demand adaptation, ensuring a personalized and consistent taste experience for customers worldwide."

The demand for fast food in India is expected to double by 2030, and AI is at the forefront of meeting this surge. The integration of generative AI and compact semi-automatic robotics is set to redefine the fast food landscape. "This powerful combination has the potential to revolutionize the industry," Lodha notes.

Moreover, AI's role extends beyond taste and demand management. Lodha envisions a future where fast food brands employ AI to monitor customer food choices and health parameters, encouraging healthier options and promoting physical activity.

"The future of the fast food industry is intertwined with AI," asserts Lodha. He also foresees the emergence of a HFSApp "Health and Food Super App", combining fast food convenience with a focus on health and wellness. By 2028, he predicts that the use of robots will become essential in all restaurants to maintain food quality and consistency. Furthermore, AI-driven demand and supply management could pave the way for dynamic pricing in quick-service restaurants (QSRs).

In conclusion, the fast food industry is on the brink of a technological revolution, with AI leading the charge. Businesses that embrace AI and automation can enhance customer experiences, manage demand more effectively, and promote healthier eating habits. "The future is not just about interacting with technology, but making it accessible and seamlessly integrated into every aspect of the fast food experience," Lodha concludes.

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