Focusing on Treatment Education in Austria this May for Skin Cancer Awareness MonthBy: OncoBeta GmbH Global incidence continues to rise, with over 7.7 million cases of NMSC recorded annually.1 In response, the medical community is striving to enhance standard treatments and embrace new alternative approaches, enabling patients to personalise their care based on factors such as lesion localization, size, single or multiple lesions, age, other health conditions, and patient preference – all of which influence treatment selection. The overarching goal is to provide the optimal medical solution, achieve aesthetic outcomes, and prioritise a patient's quality of life. Gerhard Dahlhoff, OncoBeta Medical Director, says, "Education is critical for addressing the rising rates of NMSCs globally, and knowing different treatment options available will hopefully alleviate the stress and anxiety surrounding a diagnosis. Treatments can impact your work life, home life or even retirement life but thanks to innovative treatment alternatives, you can now find the one that is effective and minimises the impact on your mental and physical wellbeing." Laurie Leppard, residing in the Gold Coast, Australia, recently underwent treatment for a squamous cell carcinoma (SCC) situated on his left ear. Initial treatment options included surgery, risking disfigurement due to necessary cartilage removal, or radiation that would exacerbate his claustrophobia. "Traditional radiation would've required me to wear a mask over my face during sessions, which was considerably daunting given my claustrophobia – especially as I would've needed more than 20 daily treatment visits," explains Laurie. "I really wasn't keen for surgery, and worries about more complications, so I made it my mission to research alternatives. When I discovered the newer rhenium-188 treatment – a mask-free, single-session, painless alternative without scarring – I jumped at it. Given that each clinic visit entails a 100km round trip, the single-session rhenium-188 treatment saved me considerable time, energy, discomfort, and disruption to my life." Prof. Dr. Siroos Mirzaei, head of departments of Nuclear Medicine in Clinic Ottakring and Clinic Hietzing in Vienna, says, "Incidence of NMSCs is increasing in Austria, with approximately 30,000 in every year being diagnosed in their lifetime.2 Patients are treated by dermatologists and in some cases also by plastic surgeons. Some patients with lesions in anatomically difficult locations are referred to our department for epidermal radionuclide treatment with rhenium-188." In 2022, OncoBeta conducted research in Australia with over 1,200 people, to better understand attitudes towards skin health and treatment considerations. Australia has the highest incidence of recorded NMSCs, so this research provides valuable insights. The research asked patients diagnosed with NMSCs what factors they ranked highest: 97% said 'successful removal of the lesion' was extremely or very important. This was followed by 'fast recovery' (90%) then 'quick and easy procedure' (88%). More than three quarters of NMSC patients said a 'painless' procedure was extremely or very important (77%), followed by 'good aesthetic results' (76%) and 'non-invasive' (73%).3 § "As with the treatment of other oncological diseases, patient comfort, patient preference and the risk of recurrence must be taken into account," adds Prof. Mirzaei. "Of course, the overall cost of the patient's treatment must also be assessed, not forgetting the need for anaesthesia, inpatient treatment, the inability to work and, last but not least, the visible scars on the skin." Mainstay treatments for NMSC include surgery, radiotherapy, cryotherapy and now epidermal radioisotope therapy, a procedure utilising the beta emitter radioisotope, rhenium-188:
"The non-invasive character and the fantastic aesthetic results are the main reasons for choosing Rhenium-SCT, especially for tumours in a difficult localisation where a more precise therapy can be applied without damage to surrounding tissue," says Prof. Mirzaei. Early detection is key for treating skin cancer. World Skin Cancer Awareness Month offers key education about NMSCs and is an important reminder for people to regularly get their skin checked by a health professional. Ignoring a change in the skin or avoiding having it checked and monitored by a health professional means it may grow and/or spread to other parts of the body, or in the worst case it may become life-threatening. OncoBeta's Skin Cancer Treatment Awareness Month campaign is encouraging everyone to visit a GP, dermatologist, or other skin health specialist to inspect any changes to their skin, and if necessary to learn about ALL treatments that are available. Find out more about treatment alternatives, visit: www.spotdetective.com About OncoBeta® OncoBeta®, with its headquarters located in Garching near Munich, Germany, is a privately held medical device company, specializing in the development and commercialization of state-of-the- Find out more about the Rhenium-SCT® Follow us on social media: LinkedIn: www.linkedin.com/ Facebook: www.facebook.com/ Instagram: www.instagram.com/ Forward-looking statements This announcement includes forward-looking statements that involve risks, uncertainties, and other factors, many of which are outside of OncoBeta's control, and which could cause actual results to differ materially from the results discussed in the forward-looking statements. Forward-looking statements include statements concerning OncoBeta's plans, objectives, goals, future events, performance and/or other information that is not historical information. All such forward-looking statements are expressly qualified by these cautionary statements and any other cautionary statements which may accompany the forward-looking statements. OncoBeta® undertakes no obligation to publicly update or revise forward-looking statements to reflect subsequent events or circumstances after the date made, except as required by law. *Complete tumour regression in 98.5% of lesions treated. †No pain reported during procedure. ‡A procedure is considered non-invasive when no break or cut in the skin is created.9 §OncoBeta's research was conducted in November 2022 and surveyed a sample of 1,235 people aged 18 and above. OmniPoll post-weighted the results to the Australian Bureau of Statistics census data reflecting Australian's overall population and providing statistically reliable insights. References:
Contact Jane Morey ***@moreymedia.com.au Photos: https://www.prlog.org/ https://www.prlog.org/ https://www.prlog.org/ End
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