QuickHeal Partners with NewJaisa Technologies Bridging Cybersecurity Gaps in Refurbished Electronics

BENGALURU, India - July 4, 2024 - PRLog -- QuickHeal Technologies Limited, a leading global cybersecurity solutions provider, is proud to announce a strategic partnership with NewJaisa Technologies, a leading D2C brand in the refurbished electronics market. This collaboration will see QuickHeal's flagship product, Total Security, pre-installed on all NewJaisa refurbished products.

As per the recent reports, the new PC shipment stands at 13.9MM units for fiscal year 2023. And the refurbished IT equipment market stands at 1.5MM units and aggregates to approximately 10-11% of the overall market size as it is largely serviced by the unorganized sector where NewJaisa is on a mission to make refurbished electronics mainstream and building an organised and bridging the trust deficit. With dominant marketshare of NewJaisa, this partnership positions QuickHeal at forefront of cybersecurity and strengthens its presence in this rapidly evolving sector.

QuickHeal Total Security provides comprehensive digital protection, powered by its patented GoDeep.AI technology, Certified by AVLab as the safest for banking and browsing in India and the world. Features include darkweb monitoring, smart parenting, web security and phishing protection, advanced antiransomware, data backup, and metaProtect—a cloud-based platform for synchronized cybersecurity remote management and monitoring of registered devices onthego. This all-encompassing cybersecurity solution meets the evolving needs of today's digital landscape.

Vishal Salvi, CEO at QuickHeal Technologies, said, "Our partnership with NewJaisa Technologies represents a strategic move to address the growing cybersecurity needs in the refurbished electronics market. With projections indicating significant growth in this sector, particularly in India, it is imperative that we provide security solutions across all segments of the device market. By integrating our Total Security solution into NewJaisa's refurbished products, we are ensuring comprehensive protection for a broader range of consumers. This collaboration aligns with our commitment to enhancing digital security across diverse market segments and devices."

NewJaisa Technologies founded by IIT and IIM alumni, is the only listed player in India's refurbished electronics space. The company's technology-driven, highly automated end-to-end reverse supply chain for IT assets enables it to offer significant discounts on high-quality refurbished products compared to new ones.

Vishesh Handa, CEO from NewJaisa Technologies, said "Integration of Quick Heal Total Security into our refurbished devices marks a significant enhancement to our value proposition. As a key player in India's refurbished electronics market, we recognize the importance of coupling affordability with strong security measures. Quick Heal's advanced features complement our existing quality assurance processes, allowing us to offer a more comprehensive product to our customers. This partnership not only strengthens our market position but also addresses critical security concerns in the refurbished electronics sector, potentially opening new avenues for market growth."