Aly + Lia Boutique Partners with SheerID to Honor First Responders

HOUSTON - Oct. 21, 2024 - PRLog -- Aly + Lia Boutique, an upscale, size-inclusive women's clothing and accessories boutique, is proud to announce its partnership with SheerID, the global leader in identity verification for commerce, to honor and recognize the brave firefighters, police officers, paramedics, and other first responders by offering exclusive discounts in celebration of National First Responders Day.

National First Responders Day, observed annually on October 28, is a day to recognize the dedication and sacrifice of first responders who risk their lives to keep communities safe during times of disaster, crisis, and emergency. This year, Aly + Lia Boutique joins SheerID in providing these everyday heroes with special offers that express appreciation for their tireless service.

"At Aly and Lia Boutique, we deeply appreciate the dedication and sacrifice of our first responders," said Heather Sims, Founder and CEO of Aly + Lia Boutique. "This is our way of saying 'thank you' for the extraordinary work they do, and we hope to give back in a meaningful way."

As part of this initiative, Aly + Lia Boutique will offer increased discounts to first responders on its curated selection of size-inclusive clothing and accessories. This exclusive promotion is available online and in-store, providing an opportunity for these heroes to shop with ease and access chic, empowering styles.

How to Access the Offer First responders can verify their eligibility through SheerID's simple verification process by visiting Aly + Lia Boutique's website (https://shopalyandlia.com/pages/our-discount-program). Upon verification, they will receive access to discounts on Aly + Lia's latest fall collection and more.

About Aly + Lia Boutique Aly + Lia Boutique is an upscale, size-inclusive women's clothing and accessories boutique offering trendy, curated collections in sizes XS to 3X. Located in Houston, Texas, Aly + Lia is committed to empowering women of all sizes with fashion that fosters self-expression and confidence.

For more information on Aly + Lia Boutique or to shop the exclusive offers for first responders, visit www.shopalyandlia.com.