Jorge Rodriguez Named GM of Radio Activo Broadcasting Las Vegas

LAS VEGAS - Dec. 2, 2024 - PRLog -- Contact:
Karina Muniz
On Air Talent/Community Relations Manager Radio Activo Broadcasting
702-432-3022
karina@945lv.com
Jorge Rodriguez Appointed General Manager of Radio Activo Broadcasting Las Vegas
Las Vegas, NV — [December 2, 2024] — Radio Activo Broadcasting is thrilled to announce the appointment of Jorge Rodriguez as the new General Manager of its Las Vegas operations, overseeing EXA 94.5FM and La Mejor 93.5FM Spanish language radio stations. With a robust background in broadcasting and media leadership, Rodriguez brings a wealth of experience to the stations serving the vibrant Spanish-speaking community of Las Vegas.
Jorge Rodriguez joins Radio Activo Broadcasting with a proven track record of success in the broadcasting industry. His extensive expertise in strategic operations, audience engagement, and cultural programming is expected to amplify the stations' impact, further solidifying their positions as leaders in Spanish-language radio.
"We are happy to welcome Jorge Rodriguez back to the Radio Activo family," said Eric Palacios, Owner of Radio Activo Broadcasting. "His leadership and dedication to fostering meaningful connections with the Spanish-speaking community align with our mission to deliver high-quality, culturally relevant programming. Jorge's appointment reflects our commitment to excellence and growth moving forward."
As General Manager, Rodriguez will spearhead initiatives to expand the reach and influence of EXA 94.5FM and La Mejor 93.5FM, ensuring both stations continue to deliver dynamic and relevant content that resonates with their listeners. His leadership is expected to strengthen partnerships, drive innovation, and enhance audience engagement.
"I am honored to take on this role with Radio Activo Broadcasting," said Jorge Rodriguez. "EXA 94.5FM and La Mejor 93.5FM are great stations that play a vital role in the cultural fabric of Las Vegas. I look forward to working with our talented team to build on their success and create even greater value for our listeners and partners."
With over 29 years of media experience, Rodriguez's professional journey includes extensive roles in media sales, sales management, and strategic planning.

About Radio Activo Broadcasting
Established in 2012, Radio Activo Broadcasting is a locally owned and operated Spanish-language media company committed to serving diverse communities with top-quality entertainment, music, and information.  Their stations include EXA 94.5FM, the only Spanish language Pop and Rock En Español format, and popular Mexican Regional format La Mejor 93.5FM. Radio Activo Broadcasting is dedicated to delivering engaging content and cultural programming that reflects the values and interests of the Spanish-speaking audience in the Las Vegas Metro and soon St. George, Utah.