Learn How to Drive Buyer Urgency: Introducing the Buyer Change Blueprint

BOSTON - Feb. 17, 2025 - PRLog -- RAIN Group, a global sales training company delivering results through in-person and virtual sales training, coaching, and reinforcement, announced today it will host a free online learning event How to Drive Buyer Urgency: Introducing the Buyer Change Blueprint on February 25.

"Deal velocity is one of the strongest indicators of whether sellers win a sale. If a deal stalls, it's likely the seller hasn't demonstrated value, created a compelling enough case for change, or developed the trust and belief that they can do what they say they can," shared Andy Springer, Chief Client Officer at RAIN Group.

So how do sellers communicate all of this in a way that resonates with buyers and  stand out from the competition?

It starts with a Buyer Change Blueprint, a visual framework for aligning buyers' needs with the results your solution can drive for their business.

In this webinar, Andy will build a Buyer Change Blueprint live and share how sellers can build their own and leverage it to drive action and urgency with buyers.

Attendees will learn:

• The components of a framework for driving buyer action and change
• How to set and communicate a clear vision for buyers
• The five cases for change every seller must make
• How to work with buyers to ensure a solid value case
• How to frame differentiators and advantages

Register for the event >> https://hubs.li/Q036_6VZ0

About RAIN Group

RAIN Group is an award-winning leader in sales transformation, with over 20 years of researching and enabling top sales performance. RAIN Group's modular, multi-modal approach to sales training provides flexible and customizable solutions for complex global teams. Trusted by leading companies, RAIN Group partners with clients to ensure learning is adopted, creates lasting behavior change, and drives measurable results. Learn more at www.raingroup.com