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Follow on Google News | Mogi I/O Collaboration with Vaki OTT – Mizoram's Premier Entertainment PlatformBy: Mogi I/O Vaki, a Mizoram-based entertainment platform, aimed to showcase the region's cultural heritage and empower local content creators. To achieve this, Vaki partnered with Mogi, an industry leader in OTT solutions, to launch a high-performance OTT platform for seamless content access. Founded by filmmaker Mapuia Chawngthu, Vaki OTT stems from his passion for storytelling. Since 2002, he has created films like 109, Mission, and Khawnglung Run (2012), along with multiple short films and documentaries. Challenges Vaki faced key challenges in launching its platform: Buffer-Free Streaming: Ensuring smooth playback in remote locations with inconsistent internet. Scalability: Multi-Device Accessibility: Monetization Strategies: A structured revenue model balancing accessibility and profitability. User Engagement: Strategies for acquisition and retention. Mogi's Solution Mogi provided a custom end-to-end OTT solution tailored to Vaki's needs. 1. Buffer-Free Streaming Mogi's patented technology enabled uninterrupted streaming, ensuring an optimal user experience even in low-connectivity areas. 2. Multi-Device Support & Adaptive Bitrate The platform was optimized for WebApp, Android, iOS & Android TV. Adaptive bitrate streaming ensured high-quality playback based on users' internet speeds. 3. Subscription & Monetization Models Mogi introduced flexible monetization options, including: Basic Plan – SD streaming with limited devices. Standard Plan – HD streaming with multi-device support. Premium Plan – Ultra HD (4K) with multi-screen access & exclusive content. Additional revenue streams included: Ad-Free & Ad-Supported Viewing – Users could choose between an ad-supported free tier or a premium ad-free experience. Flexible Payments – Integration with local payment gateways and carrier billing for seamless subscriptions. Conclusion Mogi's (mogiio.com) collaboration with Vaki underscores OTT's role in democratizing regional content. By providing a scalable, feature-rich platform, Mogi has enabled Vaki to redefine Mizoram's entertainment landscape, empowering local creators and enhancing viewer experiences. End
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