RevSystems Pioneers Bitcoin Adoption, First Software Engineering Firm to Add BTC to Treasury

NEW YORK - March 29, 2025 - PRLog -- RevSystems, a specialized software engineering firm focused on revenue intelligence solutions, today announced a groundbreaking move, becoming the first company in its sector to adopt Bitcoin (BTC) as a primary treasury reserve asset. The firm has initiated this strategy with an initial purchase of 10 Bitcoin and has committed to converting all future free cash flow into Bitcoin on a quarterly basis.

This strategic decision underscores RevSystems' forward-thinking approach and is driven by founder Matt McDonagh's strong conviction in Bitcoin's unique properties and long-term potential. McDonagh believes Bitcoin offers distinct advantages over traditional assets and fiat currencies.

"Bitcoin's design represents a paradigm shift in monetary technology," said Matt McDonagh, Founder of RevSystems. "We see it as the ultimate long-term store of value."

McDonagh highlighted several key reasons for adopting Bitcoin:

• Perfect Currency Potential: "Bitcoin's immutable, fixed supply of 21 million coins makes it fundamentally resistant to the inflationary pressures that erode the value of traditional currencies. This scarcity underpins its potential as a reliable store of value for the future."
• Solving Gold's Limitations: "While gold has served as a store of value for centuries, Bitcoin surpasses it in crucial aspects for the digital age. It's highly portable, easily divisible, verifiable, and significantly more resistant to censorship or seizure, making it a more practical and secure asset."
• Increasing Hardness & Value: "The stock-to-flow model, which compares current stockpiles to annual production, suggests Bitcoin's 'hardness' as an asset will continue to increase as its issuance rate predictably decreases over time. This scarcity dynamic points towards potential long-term value appreciation."
• Mathematical Brilliance & Security: "The genius of Bitcoin lies in its foundational technology. The elegant combination of game theory, the transparent and immutable blockchain ledger, efficient Merkle trees, and robust cryptographic hashing creates an incredibly secure, transparent, and efficient system for peer-to-peer value transfer without intermediaries."

RevSystems' adoption of Bitcoin aligns with its core mission of helping B2B companies achieve efficient, sustainable growth through data-driven insights and optimized revenue systems. This treasury strategy reflects the company's commitment to innovation and long-term financial stability.

About RevSystems

RevSystems (https://revsystems.ai/) is a software engineering firm specializing in revenue intelligence solutions. The company helps B2B businesses and their investors achieve efficient, sustainable growth by providing real-time insights into their revenue processes. RevSystems works with clients to observe and influence revenue engine telemetry in real-time, offering revenue engine design and operation consulting in addition to customized revenue system engineering and development.