David White Signs Publishing Deal With CelebrityPress To Release “Marketing Miracles"

June 5, 2012 - PRLog -- London, UK. – June 5, 2012 – David White has joined a select group of the world’s leading experts from a variety of industries along with marketing legend Dan Kennedy to co-author the forthcoming book titled, Marketing Miracles: Odd, Unusual, Breakthrough Strategies That Build Great Businesses. Nick Nanton, Esq. along with business partner, JW Dicks, Esq., the leading agents to Celebrity Experts® worldwide, recently signed a publishing deal with each of these authors to contribute their expertise to the book, which will be published under their CelebrityPress™ imprint.

David White is the CEO of Weboptimiser and is the only professional to have chaired the Search Council of the IAB in Europe, ever. The IAB (Internet Advertising Bureau) originally determined the specification of the banner advertising format. Whilst he chaired the Search Council he also determined Advanced Search Engine Marketing and Benchmarked Search Engine Marketing. He was also the first to defend ethical optimization.

Marketing Miracles: Odd, Unusual, Breakthrough Strategies That Build Great Businesses will feature business and marketing professionals from around the world revealing their top marketing secrets and strategies.  Some of the topics to be covered in the book include the customer experience, social media marketing, new rules of marketing and analytics, pricing, turning opt-ins into sales and marketing technology, among others. The book is expected to be published later this year.

Dan S. Kennedy is the provocative, truth-telling author of seven popular No B.S. books, thirteen business books total; a serial, successful, multi-millionaire entrepreneur; trusted marketing advisor, consultant and coach to hundreds of private entrepreneurial clients running businesses from $1-million to $1-billion in size; and he influences well over 1-million independent business owners annually through his newsletters, tele-coaching programs, local Chapters and Kennedy Study Groups meeting in over 100 cities, and a network of top niched consultants in nearly 150 different business and industry categories and professions.

To learn more about David White and his business, visit http://www.weboptimiser.com.

About David White:

David White established Weboptimiser.com in 1996. Since then David literally set the standards for the Search Industry and has been the man behind many online campaigns from ‘one man bands’ to very large brands.

He has been the man behind the scenes who has been kept busy continuing to develop actual campaigns for major retailers and hotel groups across the World, working most notably with Ford, Marriot and most recently Virgin Money.

Today, David continues to work on client accounts, has increasingly got involved in the world of Social Media particularly with the development of iMA profiling systems and Video. His experience has grown from search to all aspects of traffic generation to lead-capture techniques, membership sites, video and mobile optimization to real world business development for client companies.

About Celebrity Press™:

Celebrity Press™ is a leading business book publisher that publishes books from thought leaders around the world. Celebrity Press™ has published books alongside Jack Canfield, Brian Tracy, Dan Kennedy, Dr. Ivan Misner, Robert Allen and many of the biggest experts across diverse fields. CelebrityPress™ has helped launch over 600 best-selling authors to date.

If you’d like to learn more about Celebrity Press™ or to see if we’re a good fit for your book project, please visit http://www.celebritypresspublishing.com/contact-us


Contact:
Rachel Billy
Dicks and Nanton Celebrity Branding Agency®
800-980-1626
Rachel@CelebrityBrandingAgency.com