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Follow on Google News | The International School Of Business And Media (isb&m)THE INTERNATIONAL SCHOOL OF BUSINESS AND MEDIA (ISB&M) ORGANISED its Annual Media Conference Media Pulse 08’ ---Eminent Speakers from the Media Industry across India were present in the city---
By: Priyanka The event was inaugurated by the traditional lighting of the lamp in the presence of the Chief Guest Mr. Sabbas Joseph, Director, Wiz craft, Keynote speaker, Mr. Ashutosh, Managing Editor, IBN7 and Dr. P K De, Director ISB&M. The theme for the Media Pulse 08’ was “The Road Ahead -Changes, Challenges and Choices.” The Theme signifies- the present scenario of the media industry that is going through a phase of transformation. This is an annual seminar hosted by ISB&M to discuss and debate about the various issues plaguing the media industry. It provides a platform to all media professionals to come ahead and express their thoughts and ideas for the industry and also provides a great learning experience. Apart from a networking opportunity this conference provided valuable exposure to the Media community at large, to prepare for the future challenges and develop an aptitude for applying innovative methods to improve Media standard in India both from strategic and ethical aspects. Speaking on the occasion Dr Pramod Kumar, President, ISB&M said, “We aim to provide a platform for experts and pioneers in the field of Media to share their knowledge, experience and ideas. Inspired by the growing success and popularity of Media in the past year, we decided to incorporate the academia in the event, thereby providing a larger scope of networking and knowledge sharing.” Dr. P K De, Director ISB&M commented, “In a fast changing world the need to remain contemporary is a necessity. We provide you with this golden opportunity to review relearn and research the latest media tools and practices”. The following Session Themes were held in the one-day seminar: • Social Media: High Return of Interest But How Return of Investment? • Ratings: • Digital: • Shelf life of movies: Who gains some, who loses some? • People’ • Out of Home advertising: The speakers present at the conference were: Sr.NO: 1. Mr. Kranti Kanade 2. Mr. Ashutosh 3. Mr. Shishir Joshi Mid - Day Group Editorial Director 4. Mr. Anil Nair Law n Kenneth 5. Mr. Sudarshan Banerjee 6. Mr. Sandeep Dahiya 7. Mr. SumeeChatterjee Pickle Advertising President 8. Ms Sangeeta Sood Discovery Communications Associate Director , Research 9. Mr. Tamal Bandopadhyaya Mint 10. Mr. Naval Ahuja Exchange 4 Media Co- Founder & Director 11. Ms. Alexandar De Grunwald 12. Mr. Shashi Sinha Laqshya Media AVP 13. Mr. Karl Gomes Rediffussion National Creative Director(Digital) 14. Mr. L.V Krishnan 15. Mr.Akash Khurana 16. Rajeev Dubey Business World Deputy Editor 17. Mr. Sabbas Joseph 18. Ms Rashmi Bansal 19. Mr. Nitin Mantri 20. Mr. Ashwani Singla About ISB&M: International School of Business & Media, Pune is one of the premier Media Schools in the country, which offers Post Graduate Programmes in the discipline of Business Management, Supply Chain Management and Media. Founded in year 2000, ISB&M has grown rapidly both in size and reputation and has proved its Mattel with time. We have demonstrated impressive performance on all parameters and over the period of time we have been successful in creating an environment that induces great learning and academic excellence . Media Contact: Reach Out PR # 9422009260/9423055128/ End
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