Franchise India Holdings debut in $191 Billion Licensing industry via License India

March 2, 2009 - PRLog -- Franchise India Holdings Limited - Asia’s leading integrated Franchise consulting company & an absolute authority on Franchising, Licensing, Retailing, Real estate and Marketing has announced its debut in the over  $191 Billion global Licensing industry with its new venture ‘License India.

License India – India’s first complete licensing solution provider today officially signed its first agreement with none other but Mr. Shiv Khera - Author, educator & successful business consultant, for licensing of the Brand SHIV KHERA & YOU CAN WIN on the sidelines of Brand Licensing & Merchandising Show 2009 – 2nd Licensing Show in India and FRO 2009 - India’s biggest Multicity Franchise & Retail show happening in Mumbai from 26th & 27th February 2009.  

Commenting on his new venture Mr Gaurav Marya, President, License India said, “At License India our aim is to fuel the growth of the licensing industry in India and its powerful impact on Indian retailing. It will be a great platform for Indian companies to learn from global industry professionals, to leverage best practices and knowledge in the Indian licensing industry”.

Elaborating the tie up with License India, especially present on the occasion Mr Shiv Khera disclosed, “Shiv Khera stands for core values, integrity, respect and responsibility. I have a message of success through responsibility or winning through values. That message I can leverage through licensing & franchising, and reach much faster & further through licensing than otherwise”.

“Shiv Khera Institute of Leadership and Management aims at creating leaders. The students at the institute will be trained to Lead, Manage and Succeed. In the first year, 25 institutes will be opened across India and the number will continue to grow. To develop the franchise model and effectively launch the institutes across the country, Mr. Shiv Khera has roped in Franchise India Holdings Ltd., for the growth of franchising in India”, says Mr Marya.

The total worldwide retail sales of licensed merchandise reached $191.7 billion, representing an increase of $4.3 billion in 2007 versus 2006.

The potential for India to be benefited from the Licensing industry is huge. The emergence of modern and more organized retail in India, estimated at US$ 200 billion, has been projected to grow at 5% per annum and has set the pace for new collaborations between International Licensing companies and Indian business houses.