Cleveland Market Research Firm Provides Data and Value

Aug. 17, 2009 - PRLog -- More than ever, non-profit organizations are being forced to justify their existence. No matter how dedicated their staff or noble their mission, non-profits are being forced to prove that the value they offer the community justifies the grants and donations of their benefactors.

This scenario is well-suited to local company ColemanWick, whose own mission is to mine data that helps non-profits state their case, tweak their internal structure or methodologies, and even realize new opportunities for income. ColemanWick offers market research, executive surveys, qualitative interviews, case studies, literature searches and data analysis to non-profit organizations throughout Northeast Ohio.  

ColemanWick’s founder, Odell Coleman Jr., holds a B.S. from Kent State University and a Masters in Business Administration and Non-Profit Organizations, both from Case Western Reserve University.  

“My career is especially gratifying because I get to contribute to organizations that are fighting the good fight, and along the way it appeals to my analytical nature—I enjoy talking to people and pinpointing the truths of a given situation”, Coleman says.

An August 10th Plain Dealer article on this subject pointed to President Obama’s new White House Office on Social Innovation as evidence of an increased emphasis on measuring results. Under such scrutiny, some organizations will disappear, some will be revitalized. What is certain is that in times like these, ColemanWick’s capabilities are in hot demand.




If you’d like more information about ColemanWick or Odell Coleman Jr., please contact ColemanWick at 216-402-4888

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ColemanWick provides a synergistic blend of qualitative and quantitative research to help our clients:

* Identify new markets and opportunities
* Improve service quality
* Gain insight about the industry in which they operate
* Increase advertising effectiveness