‘looking For Work, Not For A Job’ A New Era In Creating Income

Nov. 26, 2009 - PRLog -- With the effects of the recession likely to impact business well into 2010, more companies than ever are opting not to employ new staff but instead look to freelancers and consultants in order to fulfil their business needs.

This shift is a positive but scary one for many, as Penny Power, founder of UK social business network Ecademy reveals that individuals now need to stop looking for a job and instead go in search of 'work'.

Power says:

"Businesses have hired suppliers as consultants, suppliers and external advisers for a long time, but there is now a distinct shift toward a 'networked model' of resourcing your company rather than an 'institutional' one of having employees that work full time, when perhaps their niche skill is only needed for a smaller amount of the week. In a global market, that competes on costs, sourcing suppliers is the only way to keep your business competitive."

Power's views are mirrored in the recent report by the CBI, which revealed that the economic downturn has been a catalyst for a new era of business, which includes more flexible workforces and wider financing options. Power believes that part of this new flexible workforce will be a focus towards outsourcing specific roles to specialist consultants or freelancers and that people should now be looking to promote their core skills rather than trying to sell themselves based on previous job positions.

"A job is something that gives you security and ties you to the company, but only for as long as your are useful. 'Work' on the other hand gives you the freedom to look for the right type of work to suit you and allows you to find many people who may want you to 'work' for them as a supplier. Having six clients that you work for in a freelance or consultant capacity is far more secure than having one employer in the current climate," says Power.

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Editors Notes

Monday 22nd November was National Freelance Day. Penny Power is available for interview. To book your interview please contact Rebecca at the Media Jems team on 01603 283 503 or 07958 263 708 or email Rebecca@mediajems.co.uk.

About Ecademy

Ecademy connects business people all over the world. Founded in 1998 by husband and wife team Thomas and Penny Power, it is privately owned and sustains itself through subscription. Ecademy is present in over 200 countries. For more information visit www.ecademy.com