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Follow on Google News | UbiEst and Turkcell announce strategic partnership agreement for off-board GPS navigationUbiEst to provide mobile turn-by-turn directions and local content in Turkey
By: Brina Francavilla “International customers roaming on the Turkcell network can now safely navigate with clear voice instructions in several languages. The service offers a complete set of 2D and 3D maps, directly onto mobile phones”, explained Altan Cingöz from Turkcell, Division Head of Interoperator Business “We have always considered the cooperation among leading players the right way in order to offer the best services to end users. UbiEst is proud to be part of a winning and very innovative team with Turkcell, Navsme and Navteq to launch its mobile navigation service UbiNav on one of the most growing and evolving market.” says Nicola De Mattia CEO at UbiEst. About UbiEst (www.ubiest.com) UbiEst S.p.A. provides Location Solutions: UbiEst mapping services help leading companies meet informative and marketing requirements in terms of location, routing and proximity of geographic assets, road navigation market and positioning benchmarking.UbiEst offers ready-to-use products for web mapping, CRM/Call Center applications, fleet management, off-board navigation, geomarketing and other front-end applications. Our business solutions deliver geographic support onto corporate processes and functions like Strategic Planning, Marketing, Sales, CRM, Logistics and Communication. Our approach is based on the assumption that every customer expects value generation, usefullness, competitive advantage from the adoption of UbiEst solutions. Therefore UbiEst enstablishes a unique relationship with each customer company in a plan of mutual value contribution. The UbiEst added value relies not only upon technological innovation and service level, but more and more on meeting customers specific needs and requirements. Our solutions' task is to support and exploit customers business and to solve their location problems: understanding industry processes, specific challenges and markets is part of our job and our distinctive competence. Each project resorts to consultancy envolvement of our specialist resources and their store of technical skills, professionality and experience. We recognize creation of mutual value through the relationship of partnership: About Turkcell Turkcell is the leading GSM operator in Turkey with 36.3 million postpaid and prepaid customers as of June 30, 2009 operating in a three player market with a market share of approximately 57% as of June 30, 2009 (Source: operators’ announcements) About Navteq NAVTEQ is the leading global provider of digital map, traffic and location data that enables navigation and location-based platforms around the world. NAVTEQ supplies comprehensive digital map information to power automotive navigation systems, portable and wireless devices, Internet-based mapping applications and government and business solutions. The Chicago-based company was founded in 1985 and has approximately 4,400 employees located in 192 offices and in 43 countries. # # # UbiEst S.p.A. provides Location Solutions: interactive maps, navigation, location based services and geodemographic market analysis (geomarketing) End
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